Senior Marketer, Demand Automation

🔥 40 minutes ago

🇺🇸 United States – Remote

💵 $94.8k - $142.2k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

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Logo of HubSpot

HubSpot

1001 - 5000 employees

Founded 2006

🤝 B2B

☁️ SaaS

📣 Marketing

B2B • SaaS • Marketing

HubSpot is an AI-powered customer platform that combines marketing, sales, and customer service software into one integrated suite. With over 238,000 customers in 135 countries, HubSpot offers tools for marketing automation, sales management, customer service, content marketing, operations, and B2B commerce. With products like Marketing Hub, Sales Hub, Service Hub, and Content Hub, HubSpot enables businesses to generate leads, close deals, and provide excellent customer support, all while using AI to enhance operations and insights. The platform is designed to unify teams and customer data, supporting both small startups and large enterprises in their growth journey.

📋 Description

• Own end-to-end performance of an intent-based automation program • Run continuous experiments on messaging, timing, personalization, and signal triggers • Drive meeting conversion and deal influence across Growth Specialists globally • Build and launch signal-triggered sequences, multithreading experiments, and programmatic outbound plays • Partner with sales teams to design and refine rep-facing sequences • Support rollout from scoping through performance evaluation • Own program reporting with insights, recommendations, risk flags, and optimization opportunities • Identify and launch new automation plays to improve meetings and deals

🎯 Requirements

• Strong experience in marketing automation with measurable pipeline results • Experience designing and running growth-focused experiments • Comfort working with sales teams and translating rep feedback into automation strategy • Familiarity with AI-powered prospecting and personalization tools (Clay or similar) • Understanding of B2B SaaS sales processes and short-cycle demand generation • Deep automation knowledge and ability to use tools like HubSpot to their full potential • Technical ability with segmentation logic, signal triggers, and building automation • Hands-on experience with sales automation, particularly sequences • Data-driven approach to translating performance data into optimization agendas • Experience owning large-scale outbound automation programs • Background working closely with SDR or inside sales teams

🏖️ Benefits

• Annual bonus targets under HubSpot’s bonus plan for eligible roles • On-target commission for employees in eligible roles • Equity plan eligibility, including restricted stock units (RSUs), for some roles • Overtime pay eligibility for some roles • HubSpot benefits and perks to help employees grow better • Flexible work arrangements and connection-focused workplace • In-person events and onboarding where applicable • Accommodation support for travel limitations, disability, or other reasons

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