Associate Manager, Field Marketing – Americas

Job not on LinkedIn

🔥 9 minutes ago

🌽 Illinois – Remote

🌽 Illinois – Remote

💵 $80k - $85k / year

⏰ Full Time

🟡 Mid-level

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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Hyatt

WebsiteLinkedInAll Job Openings

10,000+ employees

🍽️ Food & Beverage

✈️ Travel

🛒 Retail

Food & Beverage • Travel • Retail

Hyatt is a global hospitality company that operates a range of hotels, resorts, and vacation properties. Known for its commitment to providing exceptional guest experiences, Hyatt offers various accommodation options, from luxury to more affordable stays. The company also focuses on sustainability and community engagement, ensuring responsible business practices in the hospitality sector.

📋 Description

• Support an effective digital marketing and media strategy for a designated portfolio of hotels in the Latin America & Caribbean region • Develop and implement online marketing campaigns to acquire new customers, increase hotel revenues, market share, and brand awareness • Measure and report on brand and property performance • Consult with internal and external stakeholders • Manage digital marketing programs for Field Marketing program hotels • Manage hotel websites, third-party business listings, and paid media listings • Plan and execute web content, SEO, SEM, paid social, and Meta strategy • Support World of Hyatt and email marketing activation for hotels • Assist hotels with annual marketing plans and budgets • Attend property- and regional-level sales and revenue management calls as needed • Develop local marketing objectives, strategies, and tactics based on business needs and competition • Optimize online hotel presence, book-direct revenue, and channel mix • Serve as strategist and liaison for properties, digital agency programs, and consultative matters • Coordinate tactical execution with Field Marketing Managers • Support website content management, third-party listings, online optimizations, and reporting delivery • Deliver KPI reporting, comparative scorecards, performance summaries, recommendations, and action items • Benchmark digital activities against competitors and industry peers • Provide training to property marketing teams • Develop how-to training manuals, guidance, and instructions for digital marketing platforms and tools • Ensure property marketing programs align with corporate and brand strategic priorities • Demonstrate commitment to Hyatt core values

🎯 Requirements

• 3+ years of experience in Digital Marketing, Media, or E-Commerce • 6+ months of marketing and developing integrated plans for a global brand • Excellent interpersonal and written communications skills • Ability to function at a fast pace in a service-oriented environment • Proven ability to impact and work with all levels of the organization • Ability to build relationships and work effectively with numerous departments at the corporate office • 2+ years hospitality marketing experience preferred • Initiative-taking, goal-oriented, creative, self-starter with exceptional prioritization, time management and organizational skills • Ability to handle multiple projects simultaneously • Flexibility and ability to quickly adapt to changes and new technologies • Passion for technology and digital media • Ability and willingness to operate in a fast-paced, complex corporate environment • On property hotel experience preferred • Bi-lingual (English and Spanish) preferred • Proficiency in Microsoft Office Suite • Proficiency in Adobe Analytics, Google My Business, TripAdvisor, Tableau, Google Applications, and various 3rd party listings • Knowledge of Koddi Private Markets platform • Ability to navigate proprietary tools for Website Updates, Digital Asset Management, Custom ancillary promotional offers, and Vanity site platforms • Ability to travel up to 10%

🏖️ Benefits

• Annual allotment of free hotel stays at Hyatt hotels globally • Flexible work schedule • Work-life benefits including wellbeing initiatives such as a complimentary Headspace subscription • Discount at the on-site fitness center • Global family assistance policy with paid time off following the birth or adoption of a child • Financial assistance for adoption • Paid Time Off • Medical insurance • Dental insurance • Vision insurance • 401K with company match