Email Automation, QA Specialist

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Imprint

WebsiteLinkedInAll Job Openings

201 - 500 employees

💼 Consulting

📣 Marketing

💸 Finance

Consulting • Marketing • Finance

Imprint is a company that specializes in creating perfectly configured co-branded financial products such as bespoke credit cards, deposit accounts, and installment loans. These products are designed to attract more users, drive increased spending and engagement, and offer deep customer insights. Imprint partners with iconic brands like Turkish Airlines, Brooks Brothers, and H-E-B to enhance loyalty program engagement, accelerate cardholder conversion, and provide SKU-level rewards. The company’s platform, Imprint Core, powers the entire co-branded credit card experience, offering complete control over sign-ups, transactions, and reward redemptions. Imprint's technology ensures fast application decision times and robust uptime, while providing tailored and personalized marketing to effectively connect with customers.

📋 Description

• Assemble new email templates from existing components in Braze, matching Figma designs and approved copy • Build, update, and maintain reusable Braze content blocks and catalog entries across partner programs • Manage content accuracy, localization, and versioning across partner templates • Partner with the design technologist to identify structural and component issues • Build and iterate AI-assisted workflows converting Figma designs and copy into reusable Braze content structures • Design and implement an AI QA checklist covering links/UTMs, Liquid variables, localization, dark mode, and compliance strings • Maintain QA logs, check reports, and tracked issues • Conduct end-to-end human QA on every email, including proofreading, link validation, rendering checks, and dynamic content verification • Run inbox testing, document and resolve issues, and improve QA checklists • Create tools, scripts, and prompts to standardize repetitive tasks and improve QA quality • Own documentation, versioning, and maintenance of automations • Support Marketing Ops and Lifecycle with Braze campaign and canvas builds • Manage content setup, dynamic content logic, and final QA for launches • Update campaigns as partner programs evolve, including offer swaps, compliance edits, and copy updates • Generate, manage, and QA campaign links and UTM tracking • Set up and validate Branch.io or similar deep links • Build automated checks for broken links, missing UTMs, wrong destinations, and mismatched deep links • Troubleshoot and update HTML and Liquid code in existing email templates • Maintain email client rendering and compatibility practices • Escalate complex automation or template issues and propose systemic fixes • Collaborate with the design technologist, content strategist, senior designers, and Lifecycle/Marketing Ops • Hand off validated campaigns to lifecycle managers while maintaining production quality at scale

🎯 Requirements

• Strong systems thinking and attention to detail • Practical experience building or operating production automation, including AI-assisted workflows, scripts, no-code/low-code tools, or process automation • Working knowledge of HTML and CSS for email • Experience with Liquid templating or similar dynamic content systems • Deep familiarity with production pipelines from inputs through assembly, validation, launch, and iteration • Comfort with naming conventions, documentation, change control, and ongoing maintenance • Clear, proactive communication and ownership of deliverables • Preferred: experience with Braze or a comparable lifecycle marketing platform • Preferred: content catalog management and dynamic template logic experience • Preferred: UTM tracking, link management, and campaign attribution familiarity • Preferred: mobile deep linking platforms such as Branch.io • Preferred: inbox testing tools and client rendering QA • Preferred: component-based design system experience • Legally authorized to work in the United States • Must answer whether employer sponsorship will be required for U.S. employment visa status