SEO & Website Optimization Specialist – SEO, GEO, Technical, Analytics

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🔥 1 minute ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 SEO Marketing

👻 Ghost score 11%

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Improvado

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2015

📣 Marketing

💼 Consulting

☁️ SaaS

💰 $22M Series A - Improvado on 2022-05

Marketing • Consulting • SaaS

Improvado is an AI-native SaaS platform that centralizes marketing and sales data, connecting 1,000+ sources to provide automated ETL/ELT/Reverse ETL, data transformation, and enterprise-grade data governance. Its conversational AI agent answers natural-language queries, builds dashboards on the fly, generates and runs experiments across ad platforms, and applies creative intelligence to analyze and generate ad variants. The platform targets marketing and analytics teams at enterprises and agencies, emphasizing no-code data pipelines, real-time insights, automated campaign validation, and compliance (SOC 2, GDPR, HIPAA support).

📋 Description

• Own the technical health of the website, including crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture • Optimize the website for AI search and generative engine optimization across ChatGPT, Perplexity, Google AI Overviews, and similar engines • Monitor visibility in classic and AI search and turn findings into prioritized fixes • Improve page performance, UX, templates, and key conversion paths such as demo requests, sign-ups, and high-intent pages • Plan and run A/B tests, template and layout changes, and messaging tests; measure effects on conversions and pipeline • Collaborate with engineering, design, and external contractors to ship improvements across the CMS, CDN, caching, and tracking stack • Build and maintain dashboards connecting organic and on-site behavior to leads, pipeline, and revenue • Own tracking quality, including events, attribution, and data accuracy across GA4, Search Console, and related tools • Analyze data to identify growth opportunities and report findings in clear, decision-ready form • Use search demand, AI visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy • Work with stakeholders to ensure website content reflects ICP needs and product value propositions

🎯 Requirements

• 3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion • Strong technical SEO skills and understanding of how websites are built, served, and rendered • Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast • Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it • Strong analytics experience with GA4, Google Search Console, and BI or dashboard tools such as Looker Studio or Superset • Ability to build reports and draw conclusions from data • Proficiency with SEO tooling such as Ahrefs, Semrush, Screaming Frog, or equivalents • Ability to work effectively with developers, designers, and marketers in a distributed team • Fluency in English (speaking, writing, and reading) • B2B SaaS or marketing technology background (nice to have) • Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript (nice to have) • SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows (nice to have) • Experience with CRO and experimentation platforms (nice to have) • Exposure to product marketing, positioning, or messaging (nice to have) • Self-directed and comfortable owning a channel without heavy supervision • Clear communicator across time zones

🏖️ Benefits

• Remote-first environment • 20 working days of PTO per year • US holidays and additional days off • Professional development reimbursement

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