Paid Media Specialist – Contract

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indie.io

WebsiteLinkedInAll Job Openings

11 - 50 employees

🎮 Gaming

🤝 B2B

📱 Media

Gaming • B2B • Media

indie. io is a comprehensive platform dedicated to supporting indie game developers in maximizing their game's reach and revenue. The company offers a full range of services, including game testing, development, quality assurance, marketing strategy, and distribution. With a team of seasoned professionals, indie. io provides strategic guidance, promotional efforts, and hands-on support through all stages of a game's lifecycle, from development to post-release. The platform is also home to a wide network of indie developers and operates a rapidly growing gaming wiki. By establishing strong relationships with major distribution platforms, indie. io places games in front of millions of players globally, giving indie developers the exposure and support they need to succeed in a competitive market.

📋 Description

• Plan, build, and manage paid media campaigns across platforms including Google Ads, Meta, TikTok, Pinterest, and YouTube • Translate business goals and strategic direction into actionable paid media tactics • Execute campaign setup, launches, optimizations, and ongoing performance monitoring • Manage budgets, pacing, and platform-level reporting to ensure efficient media spend • Analyze campaign performance data to identify insights and optimization opportunities • Develop audience strategies, keyword lists, ad copy variations, creative briefs, and testing frameworks • Prepare clear, client-ready performance summaries and insights • Stay current on platform updates, media trends, and best practices • Communicate strategy, performance, and recommendations clearly to internal teams and client stakeholders • Maintain strong organization across campaign documentation, timelines, and reporting

🎯 Requirements

• 3–4 years of hands-on paid media experience, with a strong focus on paid social and/or paid search • Proven experience managing campaigns in Google Ads, Meta Business Manager, and LinkedIn Ads • Strong analytical skills with the ability to translate performance data into actionable recommendations • Comfortable working independently within defined scopes and timelines • Strong written and verbal communication skills • Proficient in data analysis; familiarity with Looker Studio or similar reporting tools is a plus • Organized, proactive, and detail-oriented with the ability to manage multiple workstreams

🏖️ Benefits

• Work in a flexible, remote-first environment with opportunities for in-person collaboration and team connection