Director of Demand Generation

🔥 0 minutes ago

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IONIX

51 - 200 employees

🔒 Cybersecurity

Cybersecurity

IONIX is a cybersecurity company that specializes in attack surface management and threat exposure management. Their platform provides comprehensive visibility into organizations' exposed assets and risky connections, helping security teams systematically reduce risks. With features like exposure validation, streamlined risk workflow, and active protection, IONIX focuses on identifying, prioritizing, and remediating critical threats across complete attack surfaces, including cloud environments and digital supply chains. The platform is designed to enhance security posture by managing risks in real-time, thus reducing vulnerabilities and exposure to cyberattacks.

📋 Description

• Own marketing-sourced and marketing-influenced pipeline. • Set the targets, hit them, and report contribution against bookings. • Run the ABM program against Tier 1 and Tier 2 target accounts. • Manage spend, creative testing, audience targeting, and CAC. • Build segmented, persona-aware campaigns that move contacts from first touch to sales-ready. • Own the reporting that ties every program to pipeline.

🎯 Requirements

• 8+ years in B2B demand generation, with 3+ years leading the function. • Director level or above. • Cybersecurity experience. • Proven ABM track record against named enterprise accounts. • Hands-on command of paid social, specifically LinkedIn, Meta, and Reddit. • Email and lifecycle marketing depth: segmentation, nurture design, deliverability, and conversion. • Fluency in the modern marketing stack: Clay, HubSpot, Salesforce.

🏖️ Benefits

• Health insurance • Professional development opportunities

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