Social Media Specialist

Job not on LinkedIn

🔥 0 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $70k - $80k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

💕 Social Media Manager

🚫👨‍🎓 No degree required

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Innovative Skincare Asia

WebsiteLinkedInAll Job Openings

11 - 50 employees

💄 Beauty

🏥 Healthcare

Beauty • Healthcare

Innovative Skincare Asia is a Hong Kong based subsidiary of Innovative Skincare, dedicated to developing clinically validated skincare products that improve the physical and emotional well-being of a global audience. The company focuses on employing pharmaceutical grade botanical ingredients, utilizing advanced technologies like Peptite Technology and Extremozyme Technology, and targeting specific skin conditions with their cosmeceutical products. Innovative Skincare Asia adheres to high ethical standards and strives to embody prestige and performance in their offerings.

📋 Description

• Manage the social media content calendar and schedule and publish content across Instagram, TikTok, YouTube Shorts, and Pinterest • Source, brief, and traffic creator and UGC content with brand and creative teams • Maintain the content and rights-management library • Identify emerging formats, sounds, and creators for activation • Align publishing plans with campaign calendars, product launches, and promotional windows • Support social media buying, including campaign setup, boosting, Spark Ads, creator whitelisting, audience builds, and creative testing • Track and report weekly channel and content KPIs and provide recommendations • Operate the affiliate technology stack, including Impact.com, ShopMy, Skimlinks, and platform-native creator programs • Manage the affiliate lifecycle from prospect identification and outreach through product seeding, gifting, enrollment, and partner communication • Monitor affiliate and creator content for brand alignment, claims accuracy, and FTC disclosure compliance • Accelerate affiliate sales through commission optimization, exclusive codes and offers, seasonal challenges, and partner reactivation • Track affiliate EPC, conversion rate, revenue, and cost-of-sale by partner and platform • Partner with the Director of Digital Commerce to improve affiliate traffic conversion and DTC funnel integration • Support ecommerce and marketing programs, launches, promotions, site merchandising, and landing page coordination • Maintain Shopify and GA4 dashboards and contribute to weekly trading reports • Support email/SMS campaigns, segmentation, A/B testing, subscriber growth, and monetization • Maintain Gorgias macros and templates and monitor queue volume during peak commercial periods • Provide operational support wherever needed for launches

🎯 Requirements

• 2–3 years of experience across social media marketing, affiliate/influencer marketing, or ecommerce • Ideally experience with a beauty, skincare, or luxury CPG brand, or a fast-moving startup • Documented history of taking initiative, building something from scratch, or solving unassigned problems • Native fluency in Instagram and TikTok as an operator • Hands-on exposure to affiliate or creator platforms such as Impact, ShopMy, Skimlinks, LTK, and/or TikTok Shop strongly preferred • Deep curiosity and fast learning required • Working familiarity with Shopify, Klaviyo or similar ESP, and GA4 is a plus • Comfort with spreadsheets and reporting • Excellent written communication • Exceptional organization and follow-through • Self-directed and resourceful • Passion for skincare and beauty culture • Excitement about growing with a brand from launch

🏖️ Benefits

• Medical insurance • Dental insurance • Vision insurance • Life insurance • Paid time off • Paid holidays • Participation in the Company's 401(k) retirement savings plan • Discretionary bonuses or other forms of compensation, where applicable