Performance Marketing Manager

Job not on LinkedIn

🔥 7 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

🦅 H1B Visa Sponsor

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Logo of Found

Found

51 - 200 employees

Founded 2019

🏥 Healthcare

⚕️ Healthcare Insurance

🧘 Wellness

Healthcare • Healthcare Insurance • Wellness

Found is a telehealth company that specializes in personalized weight loss programs. It utilizes expert clinicians trained in obesity medicine to craft individualized plans that often include prescription medications, lifestyle guidance, and continuous support through health coaches and an AI-powered assistant. With a focus on comprehensive care, Found aims to help members understand the root causes of their weight-related issues while providing effective tools for sustainable weight management.

📋 Description

• Own channel strategy, execution, and optimization across Meta, TikTok, Google, and CTV, managing $2mm–$5mm in monthly spend against CAC and efficiency targets • Analyze channel and campaign performance, uncover insights, and turn them into clear strategic recommendations for budget allocation, bidding, targeting, and channel mix • Partner with the Head of Growth to develop and run a testing and experimentation roadmap spanning audiences, creative, landing pages, and new channel opportunities • Navigate healthcare advertising policies and platform restrictions, working closely with Legal and Compliance to keep campaigns effective and compliant • Build and maintain reporting that gives the team and leadership a clear, trusted view of channel performance, trends, and opportunities • Stay ahead of platform changes, emerging channels, and industry best practices, and bring new ideas to the team

🎯 Requirements

• 4–6 years of hands-on performance marketing experience, ideally at an agency working with high-growth DTC or consumer health companies. • Deep, hands-on expertise running and scaling paid campaigns across Meta, TikTok, and Google, with experience in CTV a strong plus • Experience managing significant paid media budgets (ideally $5MM+ per month) and delivering against efficiency goals like CAC, ROAS, or LTV:CAC • Strong analytical skills and comfort working with data and reporting platforms to diagnose performance and make decisions. Experience with attribution and incrementality is a plus. • Experience advertising in healthcare, telehealth, or another regulated category, including navigating platform health policies and compliance review • Clear communication skills and the ability to turn complex data into simple, actionable recommendations for cross-functional partners and leadership

🏖️ Benefits

• Competitive compensation • Medical, dental, vision, and life insurance • Flexible PTO, company-paid holidays, parental leave • 401K, wellness and wifi perks • Flexible, remote-first work culture

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