Marketing Operations Specialist – Adobe Marketo

Job not on LinkedIn

🔥 11 minutes ago

🇺🇸 United States – Remote

⏱ Part Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Juvare

WebsiteLinkedInAll Job Openings

201 - 500 employees

🏥 Healthcare

🏛️ Government

Emergency Management • Healthcare • Government

Juvare is a company that provides cutting-edge emergency preparedness and response solutions. Their platforms, such as WebEOC and eICS, support governmental agencies at the federal and state levels, as well as organizations in healthcare, public health, and other sectors, to respond swiftly and effectively to crises. Juvare serves over 600 emergency management agencies and 4,000 hospitals by offering solutions for business continuity, incident management, and volunteer responder management. Their services aim to enable faster deployments and more efficient emergency operations, backed by strong IT support and adaptability to integrate into different operational environments. With a focus on providing accountability, resource management, and communication tools, Juvare aligns itself with the growing needs of emergency management technology.

📋 Description

• Build, manage, and optimize Adobe Marketo programs, including email campaigns, landing pages, forms, smart campaigns, and operational workflows • Create and maintain drip and nurture campaigns, including segmentation, lead scoring, routing, and campaign progression • Implement approved email and landing-page design templates in Marketo, ensuring they are on-brand, mobile-responsive, and rendered correctly across major email clients • Support Marketo-to-Salesforce integration and reporting, including campaign attribution, lead lifecycle reporting, data quality, and follow-up visibility • Create and maintain UTM tracking standards across campaigns, channels, links, and forms • Troubleshoot campaign, form, Salesforce sync, and tracking issues • Maintain organized program structures, naming conventions, tokens, templates, and documentation within Marketo • Recommend practical improvements to campaign automation, reporting, and marketing operations processes

🎯 Requirements

• Demonstrated hands-on experience administering and building campaigns in Adobe Marketo Engage • Strong knowledge of Marketo smart campaigns, lists, forms, landing pages, email programs, nurture streams, and reporting • Experience with Marketo and Salesforce integration, including campaign reporting and lead/data management • Experience implementing and troubleshooting UTM tracking • Ability to work independently, manage competing requests, and communicate clearly about status and timelines • High attention to detail, particularly around links, forms, data, reporting, and campaign QA • Must be responsive during agreed working hours and able to acknowledge requests promptly • Most routine updates and campaign requests should be completed within 24–48 hours • Preferred: Google Analytics 4 (GA4) and Google Tag Manager (GTM) • Preferred: WordPress, including basic page updates and marketing form or tracking implementation • Preferred: Experience supporting B2B SaaS or technology marketing teams

🏖️ Benefits

• Part-time contract engagement • Approximately 10–15 hours per week • Flexible workload varying based on campaign volume and business needs • Larger projects, complex builds, or requests requiring cross-functional input will be scoped and scheduled in advance