Business Development Representative

🔥 17 hours ago

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Logo of Lightcast

Lightcast

501 - 1000 employees

🏢 Enterprise

📚 Education

🏛️ Government

Enterprise • Education • Government

Lightcast is a leading authority on labor market data, providing trusted and comprehensive labor market analytics to drive decisions across education, enterprise, and government sectors. With more than 23 years of experience, Lightcast delivers detailed insights into skills, jobs, supply and demand through an extensive data set generated from millions of job postings, career profiles, and other sources across the globe. Their services are designed to help educational institutions, enterprises, and government organizations build future-ready workforces by using AI-enabled and continuously updated data. Lightcast is globally recognized and trusted by industry innovators, and is a vital resource for organizations navigating workforce challenges and demographic changes in the labor market.

📋 Description

• Proactively identify and engage prospective mid-market customers through outbound prospecting using email, phone, LinkedIn, and other channels • Follow up on qualified inbound and marketing-generated leads to create new business opportunities • Manage a defined portfolio of mid-market accounts • Use intent signals, engagement data, account research, and sales team input to prioritize organizations and prospects • Uncover customer pain points, business priorities, timing, and relevant use cases to qualify prospects • Ensure seamless handoff to the appropriate Account Executive • Maintain accurate, timely records of prospect interactions and qualification details in Salesforce and related tools • Partner with Mid-Market Account Executives on priority accounts, prospecting strategies, messaging, and follow-up opportunities • Collaborate with Marketing on targeted campaigns, events, webinars, content-related follow-up, and demand-generation initiatives • Provide feedback on prospect engagement, messaging, lead quality, and market trends • Reengage previously closed-lost, stalled, or inactive prospects • Share insights, messaging strategies, and successful prospecting approaches with the broader BDR team • Participate in training, role-playing exercises, coaching sessions, and team meetings

🎯 Requirements

• 1+ year(s) of professional experience • Sales, business development, customer-facing, or prospecting experience is preferred • Motivated by measurable goals and comfortable working toward individual activity, meeting, and pipeline-generation targets • Excellent verbal and written communication skills • Able to manage a high volume of prospects, accounts, follow-ups, and internal priorities while maintaining strong attention to detail and consistent execution • Comfortable partnering closely with Account Executives, Marketing, and other internal teams • Comfortable using or learning CRM, sales engagement, intent data, and prospecting tools such as Salesforce, Gong, LinkedIn Sales Navigator, Demandbase, and AI-enabled prospecting technology • Authorized to work in the United States without current or future employer sponsorship • Must live and work in a state where Lightcast is authorized to operate; Alaska, Arkansas, California, Delaware, Mississippi, Montana, Nebraska, New Mexico, North Dakota, Rhode Island, South Dakota, Vermont, West Virginia, and Wyoming are excluded

🏖️ Benefits

• Equal opportunity workplace • Diversity of thought and unique perspectives • Opportunity to build a career in sales, business development, or another revenue-focused area • Training, role-playing exercises, coaching sessions, and team meetings • Collaboration with Account Executives, Marketing, and other internal teams

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