Director, Healthcare Marketing – Business Development

🔥 0 minutes ago

🏄 California – Remote

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💵 $160k - $185k / year

⏰ Full Time

🔴 Lead

👨‍⚕️ Medical Director

🦅 H1B Visa Sponsor

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Logo of Lyons Magnus

Lyons Magnus

501 - 1000 employees

Founded 1852

🏥 Healthcare

💼 Consulting

🍽️ Food & Beverage

💰 Private equity on 2017-02

Healthcare • Consulting • Food & Beverage

Lyons Magnus is a longstanding food and beverage manufacturer and ingredients supplier (founded 1852) that develops, produces, and markets beverage syrups, juices, sauces, toppings, dessert sauces, fillings, preserves, and specialty ingredients for the foodservice, retail, and healthcare markets. The company offers co-manufacturing and custom solutions, operates as an integrated fruit supplier, and runs a Lyons Health Labs line formulated for healthcare providers. Lyons Magnus emphasizes food safety, quality, packaging innovation, and partnerships with foodservice operators and dynamic brands.

📋 Description

• Own full P&L responsibility for the healthcare nutrition portfolio, accountable for revenue, margin, and growth performance • Develop and execute a growth-focused brand strategy driving awareness, adoption, and loyalty among healthcare providers, distributors, and GPOs • Lead product launches, portfolio optimization, and lifecycle management with a commercial and ROI focus • Design and execute integrated, multi-channel marketing programs across digital, educational, events, and content channels • Partner with Sales, Commercial Operations, and Clinical teams on sales enablement tools, provider programs, and distributor initiatives • Leverage market research, competitive insights, and provider feedback to inform strategy and optimize investments • Manage marketing budgets and resource allocation to maximize impact, efficiency, and profitability • Build, lead, and mentor a high-performing cross-functional team • Represent the company at industry conferences, provider events, and forums • Identify and pursue growth opportunities, partnerships, and innovations to expand market share and portfolio growth

🎯 Requirements

• Bachelor’s degree in marketing, Business, Healthcare, Nutrition, or a related field • 10+ years of senior marketing experience with brand leadership and P&L ownership • Experience in healthcare nutrition, medical devices, or pharmaceuticals strongly preferred • Proven track record of scaling brands, driving revenue growth, and delivering commercial results • Deep understanding of healthcare provider ecosystems, distributor channels, GPOs, and clinical adoption dynamics • Highly analytical and data-driven, with the ability to translate insights into action and ROI • Entrepreneurial, hands-on leadership in fast-growing, evolving organizations • Strong communication and collaboration skills with the ability to influence cross-functional teams and external partners • Availability Monday through Friday, with occasional weekends as needed • Flexibility to work 8:00 AM–5:00 PM • Ability to travel approximately 15%–20%

🏖️ Benefits

• Bonus • Health Insurance • Dental Insurance • Life Insurance • Long Term Disability • Sec. 125 • 401(k) plan • Opportunities for advancement • Flexible work-life balance • Remote work • Company travel/events participation

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