Manager, SEM

🔥 15 minutes ago

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Marketbridge

201 - 500 employees

Founded 1991

📣 Marketing

🏥 Healthcare

💼 Consulting

💰 Private Equity Round on 2023-11

Marketing • Healthcare • Consulting

Marketbridge is a growth consulting and marketing firm that combines management consultancy with marketing agency capabilities. They specialize in go-to-market consulting, growth strategy, and operational optimization, utilizing marketing science, analytics, and technology to drive sustainable revenue growth for clients across various industries. Their services include audience insights, brand messaging, demand generation, and digital experiences, all aimed at helping modern leaders transform their market presence and optimize marketing effectiveness.

📋 Description

• Develop and lead SEM strategy across Google Ads and other search platforms • Oversee campaign structure, scaling strategies, and ongoing optimization • Manage budgets, forecasts, and performance against KPIs such as CPA, ROAS, and revenue • Translate business goals into measurable paid search strategies and execution plans • Lead testing roadmaps, including bidding strategies, audience targeting, and creative • Analyze performance data and deliver insights to stakeholders and clients • Collaborate cross-functionally with strategy, analytics, and creative teams • Ensure accurate tracking, attribution, and data integrity across campaigns • Mentor and support junior team members

🎯 Requirements

• 4+ years of SEM / paid search experience • Proven ability to manage and scale high-performing campaigns • Deep expertise in Google Ads, including bidding strategies and optimization techniques • Strong analytical and data interpretation skills • Experience managing budgets and forecasting performance • Ability to communicate performance insights clearly to stakeholders • Experience in an agency environment • Experience mentoring or managing team members • Familiarity with CRM and marketing automation platforms • Required eligibility to work in the United States without visa sponsorship

🏖️ Benefits

• Flexible PTO • Summer Fridays • Paid parental leave, up to 16 weeks for birthing parents • Company closure from Christmas to New Year’s • Comprehensive medical benefits • Free premium access to the Calm app • 401(k) with a 3% company contribution (US Only) • Life insurance • Long-term disability coverage • AD&D coverage • Professional development fund ($500) • Continuous learning programs • Company-provided laptop and accessories • Monthly Wi-Fi and cell stipend • Exclusive discounts through Perkopolis

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