Senior Go-To-Market Strategy Manager, B2B

🔥 0 minutes ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

💵 $140k - $175k / year

⏰ Full Time

🟠 Senior

🧐 Strategy

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Marketbridge

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1991

📣 Marketing

🏥 Healthcare

💼 Consulting

💰 Private Equity Round on 2023-11

Marketing • Healthcare • Consulting

Marketbridge is a growth consulting and marketing firm that combines management consultancy with marketing agency capabilities. They specialize in go-to-market consulting, growth strategy, and operational optimization, utilizing marketing science, analytics, and technology to drive sustainable revenue growth for clients across various industries. Their services include audience insights, brand messaging, demand generation, and digital experiences, all aimed at helping modern leaders transform their market presence and optimize marketing effectiveness.

📋 Description

• Lead end-to-end project execution, including internal and external stakeholder management • Lead client meetings to present consulting deliverables • Develop and execute project plans within defined scope and timeframe • Deliver recommendations through routes-to-market and strategic assessments • Design future-state sales and partner strategies • Develop sales coverage models, job roles, and commercial organization structures • Integrate go-to-market strategy through people, process, and technology • Design modern marketing strategies including audience segmentation, value propositions, demand-generation recommendations, and lifecycle engagement approaches • Build marketing performance frameworks, KPIs, and operating models to optimize spend, improve ROI, and strengthen marketing’s contribution to revenue • Create financial models to support recommendations • Develop go-to-market solutions across B2B channel strategy, B2B sales strategy and operations, and marketing strategy and operations • Serve as the primary point person for engagement delivery, managing timelines, workstreams, deliverables, team members, and clients • Develop and test hypotheses, research, craft solutions, and present findings to clients • Build consensus through fact-based narratives • Manage analyst- and consultant-level resources on project engagements

🎯 Requirements

• Prior management consulting experience required • Extensive business experience in customer-facing functions such as sales, customer success, or channel partnerships • Bachelor’s degree in a related field required; MBA or master’s degree preferred • 3–4 years of consulting experience • Experience leading engagements for large, complex organizations such as Fortune 500 companies • Ability to contribute across the project lifecycle, from hypothesis development through final presentation of deliverables • Leadership and ownership of multiple specific workstreams • Excellent oral, written communication, and presentation skills • Ability to manage internal and external stakeholders while supporting projects end-to-end • Strong foundation in Microsoft Office tools, particularly Excel and PowerPoint • Experience with project collaboration tools such as Monday.com • Eligibility to work in the United States or Canada without visa sponsorship • Ability to work EST hours preferred for the ideal candidate

🏖️ Benefits

• Industry competitive compensation and performance-based bonuses • Generous paid time off including vacation, holidays, sick leave, maternity/paternity leave, and Friday Summer hours • A wide array of healthcare options including medical, dental, and vision coverage • 401(k) savings plan with company match • Marketbridge-led Social Committee • Referral bonus program • Mentor program for new hires • Social events including holiday parties, baseball games, and happy hours • Professional growth and development through personal initiatives and company-supported learning • Management guidance and organizational resources to support career paths • Community volunteering and fundraising activities supporting humanitarian and environmental non-profit organizations