Director, Demand Generation

Job not on LinkedIn

🔥 0 minutes ago

🌵 Arizona, Connecticut, +13 more states – Remote

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⏰ Full Time

🔴 Lead

📈 Performance Marketing

👻 Ghost score 10%

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Logo of Meal Ticket

Meal Ticket

51 - 200 employees

Founded 2010

🍽️ Food & Beverage

💼 Consulting

📣 Marketing

Food & Beverage • Consulting • Marketing

Meal Ticket is an all-in-one SaaS platform for foodservice distributors that centralizes CRM, analytics, inventory/restaurant management, trade-show and event management, contract/rebate tracking, and payments. It provides foodservice-specific tools — including a tailored CRM (IMPACT), contract/rebate system (TRACKMAX), restaurant management (MarketMan), reporting/insights dashboards, and trade show/event workflows — to help distributors, suppliers, and operators increase sales, optimize purchasing, and improve operational efficiency. The company emphasizes personalized onboarding, configurable reporting, and integrated data to drive profitability and collaboration across sales, marketing, finance and procurement.

📋 Description

• Lead and execute the go-to-market engine to drive scalable pipeline growth • Own marketing-sourced pipeline, MQL-to-SQL conversions, and CAC efficiency • Lead paid media, SEO, lifecycle marketing, webinars, events, and ABM campaigns targeting the operator ICP • Set strategy for the paid/SEO agency, direct report, and 13-agent AI marketing stack • Personally execute high-priority campaigns • Partner directly with the CRO on monthly funnel reporting and pipeline forecasting • Establish a scalable, repeatable channel mix with validated CAC efficiency • Orchestrate and continuously refine the 13-agent AI stack to increase marketing output • Provide product marketing support, sales enablement, and launch execution

🎯 Requirements

• Bachelor’s degree • 10+ years in B2B SaaS demand generation, including at least 2 years owning a pipeline number • Record of building multi-channel programs (paid, SEO, lifecycle, events) with tangible results • Fluency with modern martech and AI tooling • Comfort being measured on pipeline outcomes • Ability to work effectively in matrixed global organization • Experience partnering with the CRO and CFO on pipeline and forecasting • Credibility in vertical SaaS or hospitality technology, or ability to ramp into a new vertical quickly (preferred) • Must reside in one of: AZ, CT, FL, GA, ID, IN, KS, MI, MO, NC, NH, OH, PA, SC, TN, TX, VA

🏖️ Benefits

• OTE compensation of $180–230k (base salary not specified)

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