Performance Marketing Manager

🔥 8 minutes ago

🌵 Arizona, Colorado, +21 more states – Remote

🌵 Arizona – Remote ⛰️ Colorado – Remote 🐊 Florida – Remote 🥔 Idaho – Remote 🌽 Illinois – Remote 🌪️ Kansas – Remote 🗻 New Hampshire – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🏈 Ohio – Remote 🌲 Oregon – Remote 🍂 Massachusetts – Remote 🚗 Michigan – Remote ❄️ Minnesota – Remote 🏰 Missouri – Remote 🔔 Pennsylvania – Remote 🌴 South Carolina – Remote 🎸 Tennessee – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ⚔️ Virginia – Remote ☕ Washington – Remote 🧀 Wisconsin – Remote

💵 $125k - $135k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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MedBridge

WebsiteLinkedInAll Job Openings

51 - 200 employees

🏥 Healthcare

⚕️ Healthcare Insurance

📚 Education

💰 Venture Round on 2021-01

Healthcare • Healthcare Insurance • Education

MedBridge is a healthcare education and patient care software company that provides innovative solutions for healthcare professionals to enhance patient care and practice efficiently. Offering a rich library of evidence-based online continuing education courses, customizable home exercise programs, and digital care tools, MedBridge supports various disciplines including physical therapy, occupational therapy, speech-language pathology, and nursing among others. The platform is trusted by over 350,000 healthcare providers and aims to bridge the gap between patient and provider with its comprehensive resources and expert-driven content aimed at improving healthcare outcomes.

📋 Description

• Own full-funnel paid media strategy and daily management across Google, Bing, Meta, LinkedIn, and other self-serve ad platforms • Drive full-funnel engagement, MQL generation, bottom-line revenue, and pipeline through paid channels • Lead digital campaigns and projects from creative brief ideation through launch, remarketing, and reporting • Integrate AI into reporting, deployment, and campaign processes • Optimize landing pages and conversion rates with web and lifecycle teams • Report campaign performance against CAC, ROAS, CPL, pipeline contribution, and channel efficiency goals • Build, enrich, and organize audience and targeting strategies, including lookalike/matched audiences, retargeting, and ABM • Contribute to paid-media marketing operations, including offline conversion tracking, Google Tag Manager, server-side tracking, and conversion APIs • Align paid media with SEO/AEO/GEO strategy to drive leads, meetings, pipeline, and revenue

🎯 Requirements

• 6+ years of digital marketing experience; SaaS experience preferred • Demonstrated success building, running, and scaling PPC campaigns across Google, Meta, Microsoft, LinkedIn, and Reddit • Mastery of platform setup and reporting for offline conversion tracking, Google Tag Manager, server-side tracking, and conversion APIs • Analytics-first mindset with interest in experimentation and data synthesis • Expertise in multi-channel conversion funnels and remarketing best practices • Healthcare experience or knowledge highly desirable • Basic content creation and editing experience, including copy, images, and video editing • Experience or knowledge with Salesforce and HubSpot • Experience or knowledge with Meta, Google, Microsoft, LinkedIn, and Reddit ad platforms • Experience or knowledge with Google Tag Manager, PostHog, Claude Code, Supermetrics, and ZoomInfo • Knowledge of HTML, CSS, and SQL • Must reside in one of the states where Medbridge hires: Arizona, Colorado, Florida, Georgia, Idaho, Illinois, Kansas, Massachusetts, Michigan, Minnesota, Missouri, New Hampshire, New York, North Carolina, Ohio, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, or Wisconsin

🏖️ Benefits

• Remote-first work arrangement • Mission-driven work helping improve healthcare and patient outcomes • Equal opportunity employment