Senior/Lead Product Marketing Manager

🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 25%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Mimica

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📦 Logistics

🏥 Healthcare

Consulting • Logistics • Healthcare

Mimica is a company that specializes in AI-powered process discovery and automation opportunities for businesses. By observing a team's work, Mimica maps current processes, identifies areas for improvement, and prioritizes them based on time savings and ease of automation. The company offers process intelligence metrics that help prioritize high-ROI transformation and automation activities. Mimica emphasizes data security and compliance with standards such as GDPR, ISO 27001, and SOC 2. Its products, including Mimica Miner and Mimica Mapper, aim to accelerate business transformation and improve efficiency through accurate process mapping and automation.

📋 Description

• Own and evolve positioning for Mimica’s products, capabilities, and use cases • Translate technical concepts into differentiated, compelling customer-facing narratives • Partner with Product from early development through launch • Define target audiences, positioning, messaging, go-to-market strategy, and launch plans • Research customers, competitors, market trends, and emerging technologies • Inform Product and go-to-market strategy with research insights • Tailor product positioning to industries, use cases, personas, enterprise segments, and customer needs • Develop one-pagers, product decks, website copy, launch materials, use-case narratives, and industry-specific collateral • Partner with Sales Enablement and Sales on product insights, competitive intelligence, messaging, customer context, talk tracks, and sales materials • Collaborate with Content, Demand Generation, and other Marketing functions on campaigns, thought leadership, events, and content • Establish repeatable frameworks, processes, and ways of working as a foundational hire

🎯 Requirements

• 6+ years of experience in product marketing or a closely related role within B2B SaaS • Relevant prior experience in product management, technical consulting, solutions consulting, software engineering, or other technically oriented roles is a strong plus • Experience bringing a new product, feature, or solution to market from an early stage and shaping its positioning from the ground up • Experience marketing complex enterprise software, ideally across multiple buyer personas and stakeholders • Strong product curiosity and ability to understand technically sophisticated products in depth • Experience adapting a horizontal technology or platform story for different industries, use cases, personas, or customer segments • Excellent written communication skills and ability to turn complex concepts into clear, polished customer-facing messaging • Strong research and analytical skills, with ability to synthesize customer, product, competitive, and market inputs into a clear point of view

🏖️ Benefits

• Generous compensation + stock options • Work from anywhere - fully remote, in our hubs, or a mix • Company-issued laptop • Remote setup stipend • Co-working budget • Flexible schedules and location • Ample paid time off, in addition to local public holidays • Enhanced parental leave • Health benefits • Retirement benefits • Annual learning & development budget • Annual workaways • Regular virtual & in-person socials • Opportunity to contribute to groundbreaking projects that shape the future of work • Some benefits may vary depending on location and role