Influencer Marketing Specialist

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $65k - $100k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

💅 Influencer Marketing

🚫👨‍🎓 No degree required

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

MyFitnessPal

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2005

🏥 Healthcare

🍽️ Food & Beverage

💼 Consulting

💰 $18M Series A on 2013-08

Healthcare • Food & Beverage • Consulting

MyFitnessPal is a leading nutrition and fitness tracking application designed to help users reach their health and fitness goals. It offers an all-in-one solution for tracking food intake, exercise, and calories. With over 18 million foods in its database, MyFitnessPal allows users to track calories, macros, micronutrients, and more. The app integrates with many fitness devices to sync workouts, weight, and other health metrics. MyFitnessPal's personalized nutrition insights guide users towards building sustainable healthy habits. Available in both a free and premium version, it is praised for its user-friendly interface and effectiveness in helping users achieve weight loss and fitness objectives.

📋 Description

• Define and own the Viral Automations influencer marketing strategy aligned with business, brand, and growth objectives • Oversee the influencer marketing budget and pace spending against monthly, quarterly, and annual allocations • Communicate expected spend and outcomes based on historical performance and business goals • Analyze influencer marketing performance, including pageviews, CPMs, and PPVs, and connect results to growth KPIs • Establish and maintain frameworks for influencer selection, deal structures, and partnership standards • Translate business goals into priorities, roadmaps, and resourcing plans for the influencer team • Drive process improvements, tooling decisions, and measurement evolution • Coach and develop team members while setting quality bars and performance expectations • Partner with Paid, Brand, Finance, Legal, and Creative teams to ensure alignment and execution • Improve spend forecasting, budget planning, performance analysis, KPI communication, team accountability, learning loops, and execution quality

🎯 Requirements

• 2+ years of experience in influencer marketing, creator partnerships, or related digital marketing roles • Proven success managing end-to-end influencer campaigns and partnerships • Strong negotiation, communication, and project management skills • Comfort with data and reporting, translating metrics into insights and recommendations • Experience with influencer and social analytics preferred • Strong organizational skills and ability to manage multiple campaigns simultaneously • Experience managing external talent/freelancers preferred • Background in health, wellness, or lifestyle brands preferred • Familiarity with affiliate marketing measurement and attribution preferred

🏖️ Benefits

• Healthcare, including medical, dental, and vision benefits • Parental planning support • Paid maternity and paternity leave • Fertility-related assistance • Mental health benefits and dedicated mental health days • Annual performance bonus • 401(k) plan with employer match • Responsible Time Off flexible time-off policy • 2 volunteer days off per calendar year • Monthly wellness allowance • Monthly technology allowance • Mentorship program • Virtual learning and development library • Training opportunities • MyFitnessPal Premium access • Peer reward and recognition platform • Opportunities for in-person team connections • Annual company gathering • Inclusive workplace and DEI initiatives