Marketing Operations Manager

🔥 0 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $120k - $180k / year

⏰ Full Time

🟠 Senior

🔴 Lead

⚙️ Marketing Operations

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Neogen Corporation

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Neogen®’s Solutions Can Be Found at Every Step of the Food Chain.

📋 Description

• Own the Area marketing operations strategy, roadmap, and operating model. • Improve the commercial marketing organization’s ability to execute, measure, learn, and optimize. • Serve as the Area subject matter expert for modern marketing operations, automation, analytics, and digital execution. • Identify opportunities to simplify workflows, improve speed, reduce manual effort, and increase marketing productivity. • Introduce best practices, emerging tools, and AI-enabled capabilities that improve marketing effectiveness. • Build scalable processes that support campaign execution, lead management, reporting, and sales follow-up. • Own the Area-controlled elements of the marketing technology ecosystem, including campaign workflows, lead capture, routing, nurturing, segmentation, landing pages, forms, reporting inputs, and execution processes. • Partner with Global Marketing counterparts who own or administer enterprise marketing systems and capabilities. • Work closely with IT on system governance, integrations, access, enhancements, data quality, security, and platform performance. • Translate Area business needs into clear system, data, and process requirements.

🎯 Requirements

• 8+ years of experience in marketing operations, marketing automation, revenue operations, demand generation, CRM, or related commercial marketing roles. • Experience working with CRM and marketing automation platforms, preferably Salesforce and Eloqua. • Strong understanding of lead management, campaign operations, funnel measurement, attribution, and marketing analytics. • Experience improving marketing processes, workflows, data quality, and reporting. • Demonstrated ability to partner across Marketing, Sales, IT, and enterprise/global functions. • Strong analytical, problem-solving, and process-improvement skills. • Ability to translate business needs into system, data, and execution requirements. • Experience coaching or managing people, teams, agencies, vendors, or cross-functional workstreams. • Strong communication skills with the ability to influence without full system ownership. • Bias for action, continuous improvement, and measurable business impact.

🏖️ Benefits

• Health insurance • Retirement plans • Flexible work arrangements • Professional development • Bonuses