Founding Performance Marketing Lead

Job not on LinkedIn

🔥 14 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 25%

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Neuroscale AI

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2024

🤖 Artificial Intelligence

Artificial Intelligence

Neuroscale AI is a company working in artificial intelligence. No additional company text was provided, so this description is based only on the name and implies a focus on AI technologies, research, or products.

📋 Description

• Own performance and growth marketing from the ground up • Launch, manage, and optimize paid acquisition across LinkedIn, Meta, Google, retargeting, and emerging channels • Personally manage media spend and make channel decisions based on pipeline quality, acquisition economics, and revenue • Build a high-velocity creative testing engine across video, UGC, founder-led creative, static ads, customer proof, use-case creative, case studies, and landing-page concepts • Build and improve the journey from ad to landing page to demo or trial to activation • Create and ship landing pages and work with Product and Design to remove conversion friction • Own campaign tracking, UTMs, pixels, events, conversion APIs, CRM campaign logic, attribution models, dashboards, and funnel reporting • Design and execute A/B and multivariate tests across creative, copy, audiences, offers, landing pages, CTAs, forms, demo flows, and channel mix • Identify ICP signals, personas, use cases, pain points, messages, offers, and targeting strategies that produce high-quality opportunities • Create reusable audience and messaging playbooks for Marketing and Sales • Partner with Product and Revenue on activation, self-serve conversion, trial-to-paid pathways, in-product prompts, lifecycle nudges, and early PLG loops • Use AI, no-code/low-code tools, enrichment, workflow automation, and light scripting to increase testing velocity and reduce repetitive work • Work directly with founders and partner with Product, Design, Sales, and Revenue Operations • Build a repeatable paid acquisition engine producing qualified demand at increasingly predictable economics • Establish credible campaign-to-CRM attribution from spend through opportunity, pipeline, and revenue • Ship weekly creative and landing-page experiments with documented learnings • Improve landing-page, demo/trial, and funnel conversion rates through systematic experimentation • Establish shared funnel definitions and growth scorecards across Marketing, Product, Sales, and Revenue Operations • Document a growth playbook that compounds as spend, headcount, and market coverage increase

🎯 Requirements

• 4-8+ years of hands-on performance marketing, growth marketing, or demand generation experience, ideally in B2B SaaS, AI, HR Tech, recruiting technology, or another high-growth technology category • Track record of personally managing and scaling approximately $50K-$250K+ per month in paid media across LinkedIn, Meta, Google, or comparable channels and translating that spend into qualified pipeline and revenue • Deep hands-on experience inside ad platforms, including campaigns, audiences, conversion tracking, creative tests, budgets, bids, and optimization logic • Demonstrated ability to connect channel spend to downstream funnel performance, opportunity creation, pipeline, and ARR • Strong command of funnel economics, including CPL, CAC, LTV, CAC payback, conversion rates, pipeline velocity, and marginal acquisition efficiency • Experience building and improving landing pages, forms, demo flows, or trial experiences with a strong CRO mindset • Strong creative instincts and copy judgment • Experience testing video, UGC, creator-led, founder-led, or short-form paid creative • Comfort with analytics, dashboards, CRM data, experimentation, attribution, and imperfect early-stage datasets • Ability to move quickly from hypothesis to launch to data to insight to the next test • Strong written communication and ability to translate customer pain into clear, high-converting messaging • Builder mentality: high ownership, low ego, strong judgment, and preference for creating the playbook • Bonus: performance marketing built from near-zero at an early-stage or high-growth B2B SaaS company • Bonus: scaled paid channels into a predictable source of qualified pipeline while maintaining disciplined acquisition economics • Bonus: experience in HR Tech, recruiting technology, AI, developer tools, enterprise SaaS, or another complex B2B category • Bonus: UGC, creator, customer-proof, or founder-led creative program experience • Bonus: hands-on experience with HubSpot or Salesforce, Webflow or Framer, GA4, Segment, Mixpanel or Amplitude, Clay, Zapier or Make, and modern attribution or ad-tracking tools • Bonus: lightweight automations, scripts, dashboards, or AI-assisted workflows • Bonus: Product collaboration on PLG, free-trial, self-service, lifecycle, or activation experiments • Bonus: systematic use of AI tools for research, creative production, analysis, personalization, and experimentation • Must be able to work in the United States location requirement

🏖️ Benefits

• Specific base compensation, performance incentives, equity or long-term participation, and benefits will be discussed with qualified candidates and finalized based on experience, location, and employment structure • Path toward broader Head of Growth leadership as the company scales

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