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Founding Performance Marketing Lead

Job not on LinkedIn

đŸ”„ 8 minutes ago

đŸ‡ș🇾 United States – Remote

⏰ Full Time

🟠 Senior

📈 Performance Marketing

đŸ‘» Ghost score 25%

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Logo of Neuroscale AI

Neuroscale AI

11 - 50 employees

Founded 2024

đŸ€– Artificial Intelligence

Artificial Intelligence

Neuroscale AI is a company working in artificial intelligence. No additional company text was provided, so this description is based only on the name and implies a focus on AI technologies, research, or products.

📋 Description

‱ Own performance and growth marketing from the ground up ‱ Launch, manage, and optimize paid acquisition across LinkedIn, Meta, Google, retargeting, and emerging channels ‱ Manage media spend and make channel decisions based on pipeline quality, acquisition economics, and revenue ‱ Build a high-velocity creative testing engine across video, UGC, founder-led creative, static ads, customer proof, use-case creative, case studies, and landing-page concepts ‱ Build and improve the journey from ad to landing page to demo or trial to activation ‱ Create and ship landing pages and collaborate with Product and Design to remove conversion friction ‱ Own campaign tracking, UTMs, pixels, events, conversion APIs, CRM campaign logic, attribution models, dashboards, and funnel reporting ‱ Design and execute A/B and multivariate tests across creative, copy, audiences, offers, landing pages, CTAs, forms, demo flows, and channel mix ‱ Identify ICP signals, personas, use cases, pain points, messages, offers, and targeting strategies; codify findings into playbooks ‱ Partner with Product and Revenue on activation, self-serve conversion, trial-to-paid pathways, in-product prompts, and lifecycle nudges ‱ Use AI, no-code/low-code tools, enrichment, workflow automation, and light scripting to increase testing velocity ‱ Work directly with founders and partner with Product, Design, Sales, and Revenue Operations ‱ Build a repeatable paid acquisition engine, credible campaign-to-CRM attribution, weekly experiment cadence, conversion improvements, growth scorecard, and documented growth playbook

🎯 Requirements

‱ 4-8+ years of hands-on performance marketing, growth marketing, or demand generation experience, ideally in B2B SaaS, AI, HR Tech, recruiting technology, or another high-growth technology category ‱ Track record of personally managing and scaling approximately $50K-$250K+ per month in paid media across LinkedIn, Meta, Google, or comparable channels ‱ Deep hands-on experience inside ad platforms, including campaigns, audiences, conversion tracking, creative tests, budgets, bids, and optimization logic ‱ Ability to connect channel spend to downstream funnel performance, opportunity creation, pipeline, and ARR ‱ Strong command of funnel economics, including CPL, CAC, LTV, CAC payback, conversion rates, pipeline velocity, and marginal acquisition efficiency ‱ Experience building and improving landing pages, forms, demo flows, or trial experiences with a strong CRO mindset ‱ Strong creative instincts and copy judgment ‱ Experience testing video, UGC, creator-led, founder-led, or short-form paid creative ‱ Comfort with analytics, dashboards, CRM data, experimentation, attribution, and imperfect early-stage datasets ‱ Ability to move quickly from hypothesis to launch to data to insight to the next test ‱ Strong written communication and ability to translate customer pain into clear, high-converting messaging ‱ Builder mentality: high ownership, low ego, strong judgment, and preference for creating the playbook ‱ Bonus: early-stage B2B SaaS performance marketing, HR Tech, recruiting technology, AI, developer tools, enterprise SaaS, complex B2B, UGC/creator/customer-proof/founder-led creative programs, listed marketing platforms, lightweight automations, PLG experiments, and systematic AI-tool usage

đŸ–ïž Benefits

‱ Specific base compensation, performance incentives, equity or long-term participation, and benefits will be discussed with qualified candidates and finalized based on experience, location, and employment structure ‱ Path toward broader Head of Growth leadership as Neuroscale scales

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