Lead Brand Digital Content Manager

🔥 13 hours ago

⛰️ Colorado – Remote

⛰️ Colorado – Remote

💵 $80k - $105k / year

⏰ Full Time

🟠 Senior

👨🏼‍💻 Content Manager

👻 Ghost score 0%

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New Belgium Brewing

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 1991

🍽️ Food & Beverage

🛍️ eCommerce

🛒 Retail

Food & Beverage • eCommerce • Retail

New Belgium Brewing is a craft brewery and beverage company known for brands like Fat Tire and Voodoo Ranger. Founded in Fort Collins, CO, it operates production breweries, taprooms, and visitor experiences (including tours) in Fort Collins and Asheville and sells beer, branded apparel, and accessories online and at retail locations. As a certified B Corp, the company emphasizes community engagement, environmental responsibility, and human-powered values while focusing on direct-to-consumer sales and wholesale distribution.

📋 Description

• Lead creative direction of the New Belgium brand strategy and photograph and design assets to bring the creative and strategic vision to life • Lead execution of the approved brand strategy across digital and social media • Fulfill asset needs across the larger brand portfolio and ensure assets align with the New Belgium creative strategy • Partner with internal teams to concept and produce content for Facebook, Instagram, Twitter, YouTube, website, email marketing, and other digital platforms • Collaborate with brand partners, innovation team, internal and external content creators, distributors, and sales team to coordinate support for brand initiatives • Analyze creative work to understand platform best practices, improvement areas, and channel-specific opportunities • Build social media content including photography, video, design, and stories • Produce media showcasing relevance within compatible consumer communities • Identify emerging digital trends and define .com, email, and social media best practices • Perform other projects and duties as assigned

🎯 Requirements

• Bachelor’s degree in Business Administration: Marketing or Graphic Communication Design, or equivalent related experience and 4+ years of creative direction and execution experience • Experienced liaison with demonstrated skills in invention, imagination, and originality • Strong working knowledge with proficiency in use of design programs • Ability to handle multiple projects and details simultaneously, and problem-solve proactively • Requires self-direction, tact, diplomacy and a clear, courteous and professional manner • Advanced oral and written communication skills and the ability to work cooperatively with team members • Ability to travel 10% - 25%

🏖️ Benefits

• Medical & Dental Insurance (options available for dependents) • Basic Term Life and AD&D Insurance • Short Term Disability Insurance • Flexible Spending Account • Employee Assistance Program • PTO • 401k Match • Paid Caregiver Leave • Profit Sharing

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