Director, Strategy Marketing

🔥 14 hours ago

🌐 United States, Germany, +1 more countries – Remote

🇺🇸 United States – Remote 🇩🇪 Germany – Remote 🇳🇱 Netherlands – Remote

🤠 Texas – Remote

🤠 Texas – Remote

⏰ Full Time

🔴 Lead

🧐 Strategy

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Nexperia

WebsiteLinkedInAll Job Openings

10,000+ employees

📦 Logistics

💼 Consulting

🏭 Manufacturing

💰 Series A on 2022-06

Logistics • Consulting • Manufacturing

Nexperia is a global semiconductor company headquartered in the Netherlands, employing over 15,000 people across Europe, Asia, and the United States. The company specializes in the development and production of essential semiconductor components that enable basic functionality in a wide range of electronic devices, including automotive, industrial, mobile, and consumer applications. Nexperia is known for its commitment to efficiency and innovation, producing over 100 billion products annually while maintaining high standards as evidenced by its certifications.

📋 Description

• Shape the long-term direction of BG ICS and provide governance and operating discipline • Guide investment and divestment decisions and drive the operating rhythm across Nijmegen, Dallas and global sites • Hold decision rights on segment priorities and co-own roadmap priorities with Product Management and R&D leaders • Represent BG ICS in company strategy and annual planning and LTP processes • Consolidate global BG ICS demand with sales, business group ambition and central marketing teams • Lead BG ICS input to the annual strategy cycle, LTP and Deep Dive • Decide priority market segments and applications and set segment strategies with revenue, share and design-win targets • Direct market research and intelligence to size markets, track share and identify opportunities and trends • Analyze competitor portfolios and strategic directions and provide market input to M&A, partnership and investment opportunities • Track competitors and brief leadership on pricing, capacity and technology moves • Own the BG ICS T&E budget, including market reports, intelligence sources, events and demand-creation programs • Co-own roadmap priorities with Product Management, R&D and Technology teams • Define segment value propositions and positioning for product families • Approve go-to-market plans and launch messaging for new product introductions • Meet key customers to discuss strategic directions and future requirements • Serve as BG spokesperson at corporate events, town halls, webinars, external events and conferences • Manage the pipeline process and tools to develop sales opportunities through design-in and win • Build BG ICS application online presence, including application notes, reference designs and web content • Coordinate application and product demos for Nexperia exhibitions • Represent Nexperia to media and analysts • Contribute to BG business decisions, targets and resource allocation as a Leadership Team member • Establish, monitor, track and report annual and quarterly KPI and OKR results • Serve as the connection point for company matters • Partner cross-functionally with Sales, Product Management, R&D, Quality and central Marketing • Coordinate BG ICS Sales & Marketing training for regional sales and FAE teams

🎯 Requirements

• Master degree of Electrical Engineering or Physics; business qualification (e.g., MBA) is a plus • 15+ years in Semiconductor Sales & Marketing, including senior strategic marketing leadership • Deep knowledge of Power, Signal and Analog ICs and their associated applications and markets • Proven record growing revenue and market share in IC segments through segment strategy, pricing and go-to-market • Experience owning marketing budgets and contributing to BG-level P&L, LTP and investment decisions • Strong command of pipeline and design-in management processes and tools • Strong financial modeling and analytical skills (Excel, Power BI or similar) • Experience working across cultures in European, US and Asian settings • Dutch, Indian, or Mandarin speaking ability is a plus • Excellent communication and facilitation skills with senior executives and boards • Senior leadership: leading leaders and building high-performing global teams • Strategic thinking and decision-making under uncertainty • Influence across BGs, regions and the EMT; executive presence with C-level customers, media and analysts • Fluent English in spoken and written • Intercultural awareness • Self-driven and demonstrating Nexperia's values: Passion, Professionalism, Perseverance and Performance

🏖️ Benefits

• Equal-opportunity employment and non-discrimination policy • Inclusive and accessible recruitment process • Safe work environment • Reasonable adjustments where requested • Employee resource groups, including the Pride Network Group and global and local Women's groups

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