Senior Marketing Operations Specialist

🕒 June 3

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

⚙️ Marketing Operations

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Nextech Systems

WebsiteLinkedInAll Job Openings

201 - 500 employees

⚕️ Healthcare Insurance

🤖 Artificial Intelligence

☁️ SaaS

Healthcare Insurance • Artificial Intelligence • SaaS

Nextech Systems is a company that provides customizable, cloud-based software solutions for medical practices, with a focus on specialties such as Dermatology, Med Spa, Ophthalmology, Orthopedics, and Plastic Surgery. Their solutions include features like Electronic Health Records (EHR) and Practice Management systems, designed to streamline operations, increase efficiency, and enhance patient care. Nextech leverages advanced technologies such as Artificial Intelligence to improve practice revenue cycle management and patient retention. The company's software is trusted by over 16,000 medical practices, helping them attract new patients, optimize staff efficiency, and improve the quality of care. Nextech aims to simplify the healthcare process for specialty providers, offering a user-friendly interface that reduces administrative burdens and allows healthcare professionals to focus more on patient care.

📋 Description

• Optimize and enhance systems, data, and processes for marketing and sales to operate effectively • Support the Marketing Operations Manager in the day-to-day management of the marketing operations tech stack • Partner with Demand Generation, Product Marketing, Events, Creative Services, and Sales to launch successful campaigns • Ensure marketing database is accurate and properly segmented, maintain data hygiene and governance • Drive attribution strategy, tracking, testing, reporting, optimization, and analysis through KPIs • Work cross-functionally across Marketing, Sales, and Revenue Operations to optimize lead lifecycle and scoring processes • Optimize marketing automation to ensure seamless data flow from HubSpot to Salesforce • Carry out additional responsibilities as assigned

🎯 Requirements

• 4+ years of experience in Marketing Operations, Marketing Automation or Marketing Technology in B2B SaaS • Expert-level experience in HubSpot, including workflows, system administration, and system integrations • Familiarity with CRM systems like Salesforce and how they integrate with marketing platforms • Experience with testing, tracking, and reporting of performance metrics • Strong understanding of email marketing, segmentation, and data management • Strategic thinker, with strong program and project management skills, attention to detail, and ability to think strategically about complex issues • Strong verbal and written communication skills to effectively communicate complex programs, processes, recommendations, and data to audiences across functions, teams, and organizational levels • Proactive team player with a positive attitude who adapts well to changing needs and priorities, ambiguity, experimentation, and iteration, and can pivot easily to achieve goals and deadlines

🏖️ Benefits

• Generous annual bonus opportunity • 401(k) with Employer Match • Flexible Time Off: take time off when you need it without worrying about available hours • 11 paid holidays • Your Day Your Way - Celebrate a day of cultural or social significance to you • Insurance: Choice of Medical, Dental, and Vision plans • Health Savings Account with employer match • Flexible Spending Account • 100% Company-Paid Parental leave (After 6 months with the company) • 100% Company-Paid Life Insurance and Short/Long Term Disability Insurance • Nextech Luminary Peer Recognition Program • Wellness Program including discounts on medical premiums • Employee Assistance Program with free counseling sessions available • Corporate Discounts on Retail, Travel, and Entertainment