Product Marketing Lead

🕒 July 31

🗽 New York, Massachusetts – Remote

🗽 New York – Remote 🍂 Massachusetts – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 20%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Nivoda

WebsiteLinkedInAll Job Openings

201 - 500 employees

🛒 Retail

🛍️ eCommerce

🏪 Marketplace

💰 $30M Series B on 2024-05

Retail • eCommerce • Marketplace

Nivoda is an innovative company that offers the world's largest collection of natural diamonds, lab-grown diamonds, and gemstones. They provide retail solutions that make purchasing diamonds as easy as online shopping, offering express delivery and flexible credit terms, with quality control and logistics managed. Nivoda supports retailers with tools to showcase a wide variety of stones, reducing inventory risk while allowing businesses to remain competitive and maintain high margins. Their offerings include in-store and online solutions, such as virtual showrooms and diamond feeds, enabling retailers to instantly expand their product offerings.

📋 Description

• Own Nivoda’s positioning and messaging • Lead go-to-market strategy for product launches • Build competitive intelligence on alternatives considered by jewellers • Create sales enablement materials including one-pagers, decks, and talk tracks • Own messaging and narrative on core product and positioning pages • Shape the pricing and packaging story • Provide tested messaging for demand generation and content • Conduct customer interviews and win/loss analysis • Partner with product and the growth PM • Start as a senior individual contributor with end-to-end product marketing ownership, with potential to build a future function

🎯 Requirements

• 5+ years in product marketing, ideally at a B2B or marketplace company • Track record of positioning and launches that moved the business • Exceptional writing and storytelling skills • Ability to make complex concepts simple, sharp, and persuasive • Strategic positioning skills, including defining a market, segment, and wedge • Comfort with data and customer research • Ability to work across functions, especially with sales and product • Comfort as a senior individual contributor on a small team • Ability to build processes where none exist • Ambition to grow a function over time • AI-forward mindset and willingness to test new tools and learn new AI applications • CV must be submitted in English

🏖️ Benefits

• Flexible working hours and vibrant company culture • Remote work • Opportunities for growth and learning • Unlimited holiday allowance • Chance to join during our exponential expansion phase