Head of Field, Executive Marketing

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🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

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Nooks

WebsiteLinkedInAll Job Openings

1 - 10 employees

🤖 Artificial Intelligence

🏢 Enterprise

Artificial Intelligence • Sales • Enterprise

Nooks is a cutting-edge AI Sales Assistant Platform that automates tasks in dialing, prospecting, and coaching to help sales representatives focus on the human aspects of selling. The platform is designed to increase productivity and conversion rates through features such as an AI Dialer that automates call tasks, a Virtual Sales Floor for live coaching, and a Prospecting Assistant for identifying and targeting ideal prospects. With tools for call analytics, email generation, and integration with various systems, Nooks aims to transform sales processes and is trusted by top-performing sales organizations.

📋 Description

• Develop our field & executive marketing strategy • Define the strategy for how Nooks uses high-touch experiences to drive awareness, pipeline, customer engagement, and enterprise growth • Build the right portfolio of first-party programs, executive engagement, account-based experiences, community initiatives, and strategic third-party investments • Make thoughtful investment decisions based on business impact, audience fit, and strategic priorities vs. tradition or industry convention • Ensure every program has a clear business objective and measurable success criteria • Build enterprise relationships • Partner closely with Sales to develop account-based marketing programs that create meaningful engagement with enterprise prospects and buying committees • Design executive engagement strategies that deepen relationships with senior Revenue, Sales, and RevOps leaders • Create high-touch experiences that build trust, accelerate buying decisions, and strengthen long-term customer relationships • Create unforgettable brand experiences • Develop premium experiences that reflect the quality and ambition of the Nooks brand • Design immersive executive gatherings, customer experiences, hospitality programs, and flagship moments that attendees remember long after they're over • Raise the creative bar for how Nooks brings customers, prospects, partners, and industry leaders together • Grow our customer community • Expand engagement with our passionate SDR community while creating new opportunities to connect with enterprise decision makers • Develop the vision for a flagship annual Nooks customer conference or executive summit that becomes a must-attend event for the industry • Partner with Customer Success and Community Marketing to strengthen advocacy, customer engagement, and peer-to-peer connections • Drive measurable business impact • Partner closely with Demand Generation and Sales to create programs that generate new pipeline, accelerate active opportunities, and support customer expansion • Develop measurement frameworks that evaluate success across awareness, pipeline creation, pipeline acceleration, executive engagement, customer expansion, and community growth • Continuously optimize our portfolio based on performance, customer feedback, and evolving business priorities • Build the foundation • Lead and mentor a growing Field & Executive Marketing team • Build the operating model, planning processes, agency partnerships, and playbooks that enable the function to scale • Continuously experiment with new formats, technologies, and engagement strategies that differentiate Nooks in the market

🎯 Requirements

• 8+ years of experience in Field Marketing, Executive Marketing, Account-Based Marketing, Strategic Events, or related B2B growth marketing roles • Proven ability to develop field marketing strategies that drive measurable business outcomes, not just execute events • Strong understanding of enterprise buying motions and how in-person engagement can build trust, influence buying committees, and accelerate revenue • Experience partnering closely with Sales on account-based marketing and executive engagement strategies • Exceptional taste and attention to detail, with a passion for creating premium customer and executive experiences • Strong business acumen with the ability to make thoughtful investment decisions and align programs to measurable business outcomes • Experience leading cross-functional initiatives across Marketing, Sales, Customer Success, and Executive Leadership • Excellent operational and project management skills, with the ability to manage multiple complex programs simultaneously • A creative builder who enjoys designing new playbooks, testing new ideas, and continuously raising the bar

🏖️ Benefits

• Flexible work arrangements • Professional development opportunities