Creative Strategist

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Odyssey

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2020

📣 Marketing

🛍️ eCommerce

☁️ SaaS

Marketing • eCommerce • SaaS

Odyssey is a marketing and growth agency focused on driving profitable customer acquisition and revenue growth for e-commerce and DTC brands. They combine media buying (paid social, search, display, CTV), performance creative (UGC, video, statics), landing page creation and optimization (Shopify integration, CRO, A/B testing), and publisher-paid media to improve ROAS, lower CAC, and scale revenue. Their process includes audits, strategy, technical setup, creative development, continuous optimization, and scaling. The firm positions itself as an execution-focused agency that integrates media, creative, and landing pages to maximize conversion and attribution.

📋 Description

• Ideate and write conversion-driven scripts and briefs for new ads • Storyboard new creative ideas using tools like Figma, ForePlay, Notion, and more • Create premium UGC ads for Meta, TikTok, YouTube, and other platforms • Work with internal and third-party production partners to create video, GIF, and other ad formats • Organize UGC shoots with creators • Source new UGC creators who produce high-quality ad content • Build quarterly creative roadmaps across video, static, and landing pages, then execute them timely • Analyze performance data and develop ideas for major improvements and iterations • Build and present client-facing reports supporting creative decisions • Improve creative operations and efficiency while increasing creative quality • Serve as the strategic and creative lead for clients

🎯 Requirements

• Bachelor's degree or equivalent required • 2+ years of experience in a creative role at an e-commerce company or e-commerce-focused agency • History of making paid creatives scaled to over $100K in spend • History of making organic TikToks driving hundreds of thousands of views • Ability to work across performance data, briefing/scripting, and client communications • Understanding of TikTok Shop or experience driving GMV for brands as a TikTok Shop creator • AI-native skills using Claude Code and other platforms • Experience with Adobe Premiere and Adobe After Effects • Adobe Animate experience preferred • Experience creating performance-driven ads for Facebook, TikTok, and YouTube • Can-do attitude and ability to work across multiple responsibilities in a startup environment