Communications Data Analyst

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🏛️ District of Columbia, Washington – Remote

🏛️ District of Columbia – Remote ☕ Washington – Remote

💵 $105k - $125k / year

⏰ Full Time

🟠 Senior

🔴 Lead

📉 Data Analyst

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Pan Asia Resources

WebsiteLinkedInAll Job Openings

201 - 500 employees

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Pan Asia Resources is a consulting firm specializing in workforce solutions, operating nationwide from its base in the DC Metro area. As a women-owned company, it offers expertise across various industries, focusing on enhancing workforce strategies for its clients. The firm emphasizes its advantages in process and client service, seeking to become a valued partner in workforce management solutions.

📋 Description

• Provide senior-level analytics support for a federal strategic communications and stakeholder engagement program • Establish communications and engagement measurement frameworks connecting objectives to KPIs, data sources, calculation methods, reporting cadence, owners, and decision uses • Build, enhance, and maintain integrated dashboards for communications performance, stakeholder engagement, customer outreach, CRM activity, pipeline status, service-level performance, and leadership reporting • Analyze message reach, channel performance, stakeholder participation, event and session activity, audience behavior, customer feedback, and organizational outcomes • Develop CRM reporting structures and data standards for contacts, organizations, interactions, engagement history, customer segments, opportunities, milestones, follow-up actions, and outcomes • Monitor CRM and engagement data quality and coordinate corrective actions • Integrate and reconcile CRM, spreadsheet, web analytics, social media, email, survey, event, media monitoring, and other approved data sources • Create audience and stakeholder segmentation models for targeting, outreach planning, engagement strategies, and assessment of underserved groups • Conduct trend, cohort, funnel, and comparative analyses to identify changes, issues, risks, opportunities, and communications performance factors • Develop recurring monthly and executive reports explaining findings, limitations, data quality, risks, and recommended actions • Support customer satisfaction assessments, survey design, response analysis, qualitative coding, and feedback integration • Track deliverables and service levels, including responsiveness, timeliness, quality, staffing coverage, and recurring reporting • Partner with communications, program management, digital, web, customer experience, and technical teams to define reporting needs and measurable indicators • Develop data dictionaries, metric definitions, dashboard documentation, data lineage records, SOPs, quality-control checks, and user guidance • Present analytical findings to Government and contractor leadership with practical recommendations • Respond to routine, urgent, and surge reporting requests while maintaining accuracy, traceability, and review controls • Follow federal privacy, security, records management, accessibility, and information-handling requirements

🎯 Requirements

• At least seven years of progressively responsible experience in data analytics, business intelligence, CRM analytics, marketing or communications analytics, customer analytics, program evaluation, or a closely related field • Bachelor's degree in data analytics, statistics, business analytics, information systems, communications, marketing, public administration, or a related field; equivalent relevant experience may be considered • Experience building and maintaining executive dashboards, recurring performance reports, and analytical products for operational or strategic decision-making • Advanced proficiency with Microsoft Power BI, Tableau, or an equivalent business intelligence and visualization platform • Strong experience with CRM data and reporting using Microsoft Dynamics, Salesforce, or a comparable platform • Advanced proficiency with Microsoft Excel, including data cleaning, lookups, pivot tables, data modeling, validation, and repeatable reporting workflows • Working proficiency with SQL or another query language • Ability to combine, validate, and analyze data from multiple structured sources • Experience defining KPIs, documenting metric logic, establishing baselines and targets, and assessing reach, engagement, conversion, satisfaction, behavior change, or organizational outcomes • Ability to translate analytical findings into clear narratives, executive summaries, briefing slides, and actionable recommendations for nontechnical audiences • Strong understanding of data governance, quality assurance, privacy, access controls, and responsible handling of sensitive organizational and stakeholder information • Ability to manage multiple reporting cycles, stakeholders, and urgent requests while maintaining version control, traceability, and deadlines • Ability to satisfy applicable federal suitability, onboarding, confidentiality, privacy, and information-handling requirements • Must be located in the contiguous United States and available to travel to Washington, DC and other locations occasionally/as needed

🏖️ Benefits

• Medical, dental, and vision insurance • Flexible Spending Account (FSA) • Paid time off • Commuting reimbursement • 401(k) with matching • Wellness subsidies • LTD/STD/AD&D insurance • Salary plus incentive (bonus) compensation • Work-life balance focus