
51 - 200 employees
Founded 2018
🤖 Artificial Intelligence
📣 Marketing
🤝 B2B
💰 $2.8M Seed Round - Pencil on 2020-04
Artificial Intelligence • Marketing • B2B
Pencil is an AI-driven creative platform for marketers and brands. It uses generative artificial intelligence to produce ad creative (images and video) and concept variations designed for performance marketing and e-commerce advertisers, helping teams scale creative production and test many ad variants quickly. Pencil is positioned as a B2B tool for marketing teams and agencies.
🔥 4 minutes ago
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51 - 200 employees
Founded 2018
🤖 Artificial Intelligence
📣 Marketing
🤝 B2B
💰 $2.8M Seed Round - Pencil on 2020-04
Artificial Intelligence • Marketing • B2B
Pencil is an AI-driven creative platform for marketers and brands. It uses generative artificial intelligence to produce ad creative (images and video) and concept variations designed for performance marketing and e-commerce advertisers, helping teams scale creative production and test many ad variants quickly. Pencil is positioned as a B2B tool for marketing teams and agencies.
• Design and deliver creative assets across advertising, digital, and print formats using GenAI tools • Translate creative briefs into polished work aligned with project objectives and visual identity • Contribute to flagship projects demonstrating Pencil’s product capabilities • Manage multiple creative requests while maintaining quality and consistency • Brief the Creative team and review daily output • Perform daily quality checks on client decks and feedback • Present AI creative workflows to clients • Collaborate with Producers, the Creative Director, and Product teams to ensure strategic alignment and technical feasibility • Provide feedback on platform and AI tools, workflows, and user experience • Contribute ideas on GenAI storytelling and design • Track emerging GenAI and design technologies • Identify techniques and workflows to improve speed, consistency, and creative quality • Improve creative systems, templates, and processes • Seek and apply feedback to develop craft and creative judgment • Report to Juliette Suvitha, Head of AI Creative & Enablement
• Experience as an Art Director or similar, ideally in advertising or digital production (essential) • Hands-on experience with GenAI creative tools across image, video and design generation (essential) • Proficiency in Adobe Creative Cloud or equivalent design tools (essential) • Comfortable presenting creative work directly to clients (essential) • Strong eye for visual identity, brand consistency, and craft (essential) • Portfolio required • Ability to manage multiple creative requests while maintaining quality and consistency • Ability to brief and review others' work while remaining hands-on • Curiosity about emerging GenAI tools and techniques • Collaborative approach across Producers, the Creative Director, and Product teams
• Opportunity to work at the cutting edge of GenAI • Sponsored professional and personal learning allowance • Flexible vacation / time-off policy • Competitive health insurance and welfare cover • Fully remote work
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