Senior Analyst, Marketing Analytics

🔥 0 minutes ago

🏈 Alabama, Arizona, +29 more states – Remote

🏈 Alabama – Remote 🌵 Arizona – Remote 🏄 California – Remote ⛰️ Colorado – Remote 🦌 Connecticut – Remote 🏛️ District of Columbia – Remote 🐊 Florida – Remote 🌽 Illinois – Remote 🌪️ Kansas – Remote 🐎 Kentucky – Remote 🦞 Maine – Remote 🎰 Nevada – Remote 🗻 New Hampshire – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🏈 Ohio – Remote 🌲 Oregon – Remote 🦀 Maryland – Remote 🍂 Massachusetts – Remote 🚗 Michigan – Remote ❄️ Minnesota – Remote 🏰 Missouri – Remote 🔔 Pennsylvania – Remote 🌴 South Carolina – Remote 🎸 Tennessee – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ⚔️ Virginia – Remote ☕ Washington – Remote 🧀 Wisconsin – Remote

💵 $109.7k - $156.4k / year

⏰ Full Time

🟠 Senior

📊 Marketing Analyst

👻 Ghost score 0%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Point Digital Finance, Inc.

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2021

💸 Finance

🏠 Real Estate

💳 Fintech

Finance • Real Estate • Fintech

Point Digital Finance, Inc. is a company offering innovative solutions for home equity investment, catering to homeowners across the United States. Founded in 2015, Point provides financial inclusion by allowing homeowners to unlock the value of their home equity with a unique Home Equity Investment (HEI) product. Unlike traditional loans, Point's HEI involves no monthly payments and has flexible credit requirements, making home equity access more attainable. The company partners with homeowners, offering a lump sum in exchange for a share in the home's future appreciation, without impacting the owner's control over their property. Point also offers a SEED down payment investment to assist future homeowners with their down payments.

📋 Description

• Support measurement and reporting across paid media channels including SEM, Paid Social, Display, and CTV • Own digital marketing measurement tooling • Build and maintain performance dashboards in Sigma • Write, update, and maintain SQL queries and dbt models • Monitor channel performance and conduct root cause analysis • Generate insights to optimize campaigns • Configure and QA pixels in Google Tag Manager • Manage conversion uploads via Hightouch • Troubleshoot measurement issues • Support the design and analysis of A/B tests and geo-experiments • Contribute to attribution, incrementality, and forecasting work • Maintain measurement frameworks and identify where models need revision • Work closely with channel owners and collaborate through virtual tools and team gatherings

🎯 Requirements

• 4+ years of experience in marketing or media analytics in a direct-to-consumer performance marketing environment with multi-million dollar monthly budgets, preferably in financial services • Strong SQL skills; ability to write and debug queries independently • Exposure to dbt and GitHub is a must • Experience building and maintaining dashboards in Sigma, Tableau, or a comparable BI tool • Solid understanding of paid media channels and metrics including CPC, CPA, ROAS, and CAC • Familiarity with martech and measurement tooling, including pixel configuration, conversion tracking, and troubleshooting • Experience with Google Tag Manager and/or Hightouch • Familiarity with attribution concepts • Exposure to incrementality testing or Media Mix Modeling is a plus • Self-directed and comfortable progressing projects with minimal guidance • Comfortable using AI tools in day-to-day workflows • Must reside in one of Point’s states of operation: AL, AR, AZ, CA, CO, CT, DC, FL, GA, IL, KS, KY, MA, MD, ME, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OR, PA, SC, TN, TX, UT, VA, WA, WI

🏖️ Benefits

• Comprehensive medical, dental, and vision plans • Flexible spending accounts (FSA) and health savings accounts (HSA) • Unlimited paid time off • 10 company holidays • Fully remote work option • In-person work environment at the Palo Alto, CA headquarters • Fully paid parental leave, including state PFL supplementation to 100% of regular base pay, two additional weeks of fully paid leave, up to 8 weeks in states without PFL, and 4 weeks of fully paid transition time • Meaningful equity • 401K retirement plans • Guaranteed life insurance • Short- and long-term disability coverage • Monthly internet stipends • Monthly mobile plan stipends • Wellness perks • One-time home office reimbursement • Company-provided equipment including a MacBook and monitor • Virtual collaboration, team gatherings, and people-first culture

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume