Lifestyle Marketing Associate – Account Director

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Power Digital Marketing

501 - 1000 employees

🤝 B2B

👥 B2C

B2B • B2C • Marketing

Power Digital Marketing is a tech-enabled growth marketing firm that operates at the intersection of data, technology, and human intelligence to make profit predictable. The company provides a comprehensive suite of digital marketing services, including strategic consulting, creative campaigns, data intelligence, media planning, and more to ignite every phase of the customer journey. Power Digital Marketing focuses on delivering business impact through transparency, data-driven strategies, and advanced technologies, helping brands achieve sustained growth and competitive advantage in a hyper-competitive market.

📋 Description

• You'll own a portfolio of 4–6 lifestyle accounts, high-AOV or high SKU count consumer durables • You will serve as the primary strategic partner for your clients on a day-to-day basis, owning the narrative around performance, identifying growth opportunities, and ensuring all marketing efforts ladder up to business objectives • A successful candidate is a strong cross-channel marketer and communicator who can confidently translate data into insights, guide internal teams, and build trust with clients • This is a critical role in ensuring accounts are not only running efficiently, but driving meaningful business impact • As an AAD, you will act as the day-to-day strategic lead for Lifestyle clients, ensuring marketing efforts reflect full-funnel performance across longer purchase cycles and considered buying behavior • You will guide clients through awareness, consideration, and conversion strategy, helping them understand performance beyond last-click attribution • You’ll partner with Project Managers to ensure execution stays on track, while collaborating with the Account Director to refine quarterly strategy and long-term growth plans

🎯 Requirements

• 4–7 years in lifestyle, high-AOV, or considered-purchase marketing, with experience managing client relationships day-to-day • Understands full-funnel strategy: how awareness, consideration, and conversion channels interact and where measurement gaps tend to appear • Comfortable with multi-touch attribution limitations — knows what last-touch misses and can explain it clearly • Familiar with upper-funnel channels (content, SEO, YouTube, programmatic) at a working level • Has worked with brands where creative quality and storytelling are a competitive differentiator • Has experience managing clients through longer measurement cycles without losing their confidence • Strong written and verbal communication; can make a complex, multi-channel performance story legible to a non-technical client

🏖️ Benefits

• Base salary + commission opportunities • Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium • 401(k) plan - 4% employer contribution matching • Unlimited Time Off available on day one • Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors • Fully flex work environment: full-remote, in-office, or hybrid • A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck • Employee Assistance Program (EAP) • 12 observed United States national holidays + 2 mental health recharge days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives

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