Senior Director of Product Marketing

Job not on LinkedIn

🔥 0 minutes ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

☕ Washington – Remote

☕ Washington – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 15%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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ProShop ERP

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2016

🏭 Manufacturing

☁️ SaaS

🔒 Cybersecurity

Manufacturing • SaaS • Cybersecurity

ProShop ERP is a comprehensive software solution tailored for machine shops, aimed at enhancing operational efficiency and productivity. It focuses on optimizing manufacturing processes, offering features like estimating, work order management, inventory control, and integrated quality management systems. By automating various aspects of shop management, ProShop ERP helps businesses streamline their operations, reduce costs, and achieve significant labor savings. With capabilities that include cyber security compliance and real-time scheduling updates, it positions itself as an essential tool for modern manufacturing.

📋 Description

• Own product marketing end to end as the senior-most and only product marketer • Set go-to-market strategy and tiering for launches ranging from category launches to release notes • Orchestrate Product, Sales, Marketing, and Customer Success to execute launches • Own product vocabulary, naming, bundling, packaging, and partner on pricing decisions • Introduce product changes to the existing install base clearly • Lead competitor monitoring, win-loss analysis, and sales battlecards • Feed market and competitive intelligence into marketing and product strategies • Partner with Product on first-party research and early-access customer cohorts • Turn customer insights into positioning, published evidence, and product influence • Own portfolio-level positioning, value identification, and messaging across ProShop and Chip • Maintain consistent messaging across the website, demos, and renewal conversations • Own strategic narrative, demo framing, objection handling, and proof points for go-to-market teams • Partner with GTM Enablement on delivery and certification • Use AI for research, drafting, competitive monitoring, call analysis, reporting, and operational scale • Define metrics connecting product marketing to pipeline and revenue • Report launch performance, win rates, field message adoption, and insights • Shape the product marketing function and establish its operating rhythm

🎯 Requirements

• 10+ years in B2B SaaS product marketing • At least 3 years leading the function or a major portfolio • Track record of successful product marketing in a high-growth tech company • Player-coach experience shipping launches, decks, and positioning • Experience owning and scaling a product marketing function • Strong command of B2B buyer journeys, personas, and value-based messaging • Ability to translate technical products into business outcomes • Direct experience marketing an AI or data-driven product to a non-technical buyer • Established use of AI for research, drafting, analysis, competitive monitoring, and more • Comfort driving pricing and packaging decisions • Executive presence and exceptional writing, presentation, and storytelling skills • Experience working with or marketing to machine shops, manufacturers, or industrial organizations highly desirable • Familiarity with CMMC, ITAR, or AS9100 is a plus • Bachelor's degree in Marketing, Business, Communications, or related field, or equivalent experience • Must be located in the United States or Canada; candidates in California, New York, and Quebec will not be considered • Reliable internet capable of handling video calls • Space for confidential calls

🏖️ Benefits

• Extended health benefits, including health, vision, and dental care • RRSP or 401(k) contribution matching up to a maximum • Ample paid time off • Competitive salary and benefits package • Remote work opportunities • Access to the Bellingham, WA office as desired • Winter break from December 25th to January 1st annually without affecting vacation balance • Collaborative and supportive team environment • Growth support and celebration of success