Strategic Partnership Manager

🕒 August 28

🇺🇸 United States – Remote

💵 $130k - $150k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💰 Account Manager

👻 Ghost score 8%

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Logo of PurpleLab

PurpleLab

51 - 200 employees

Founded 2015

🏥 Healthcare

💊 Pharmaceuticals

☁️ SaaS

💰 $12.7M Series A - Purple Labs on 2007-09

Healthcare • Pharmaceuticals • SaaS

PurpleLab is a real-world data and analytics company that provides validated, standardized healthcare datasets and a multimodal analytics platform (HealthNexus®) to help life sciences, payers, providers, agencies/media, and financial clients turn real-world data into actionable insights. Their offering centers on large-scale claims, provider, eligibility, remittance, EHR, and mortality datasets (billed as 16B+ annual claims) and supports real‑world evidence, campaign measurement, network intelligence, and operational analytics. PurpleLab positions itself as a flexible partner offering data access, pre-built analytics, and full-service consulting to accelerate drug development, advertising measurement, payer/provider network optimization, and other healthcare analytics use cases.

📋 Description

• Serve as the primary day-to-day contact for a portfolio of platform (DSP/SSP), channel, and identity partners, managing communications, escalations, and issue resolution • Run recurring business reviews (QBRs) with key partners, tracking performance against commercial and integration goals • Coordinate with product and data operations teams to enable partner integrations, data delivery, and identity resolution workflows • Monitor partnership health metrics including revenue, usage, data quality, and SLA adherence, and proactively address risks • Serve as internal “Voice of Client,” ensuring cross-functional teams understand partnerships, integrations, and offerings • Identify upsell and expansion opportunities within existing partnerships, including new use cases, additional data assets, and deeper integrations • Source, evaluate, and pursue new partnership opportunities across the healthcare marketing and ad tech ecosystem • Contribute to contract negotiations and renewals with legal and leadership • Coordinate with sales on co-selling motions and channel-driven pipeline • Maintain a partnership pipeline and report on growth opportunities, deal status, and projected revenue impact

🎯 Requirements

• 3+ years of experience in partner management, business development, or account management within ad tech, data/identity, or health tech is required • Working knowledge of the programmatic advertising ecosystem — DSPs, SSPs, data marketplaces, measurement — and the identity landscape (e.g., LiveRamp RampID, UID2) • Track record of growing revenue through partnerships: renewals, upsells, or net-new partner deals • Strong relationship-building skills across both commercial and technical stakeholders • Negotiation and contract management experience, with the judgment to know when to escalate • Data-driven mindset — comfortable using data to prioritize partners, size opportunities, and report on outcomes • Excellent written and verbal communication; able to represent PurpleLab credibly with senior partner contacts • Experience with healthcare data (claims, EHR, RWD) and familiarity with HIPAA-compliant data workflows • Prior work at or with an identity provider, data marketplace, or health-focused media/agency business • Experience managing channel/reseller programs

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