Email Marketing Manager

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $120k - $130k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✉️ Email Marketing Manager

🦅 H1B Visa Sponsor

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Logo of QAD

QAD

1001 - 5000 employees

Founded 1979

🏭 Manufacturing

📦 Logistics

🍽️ Food & Beverage

Manufacturing • Logistics • Food & Beverage

QAD is a company specializing in enterprise resource planning and industrial transformation solutions. Their Adaptive Enterprise platform helps businesses optimize processes, align people with technology, and manage critical business challenges. QAD's offerings include software for manufacturing, inventory management, supply chain planning, quality management, and global trade compliance. Their solutions serve a range of industries, including automotive, consumer products, food and beverage, industrial manufacturing, and more. The company focuses on becoming an adaptive enterprise by integrating advanced scheduling and data-driven insights.

📋 Description

• Build and run email programs and nurture campaigns supporting every stage of the buyer’s journey • Own email channel strategy, automation, list health, and reporting • Plan and execute email workflows, newsletters, and drip campaigns for long B2B sales cycles • Manage the email calendar from concept through sending and results analysis • Build and maintain audience segments by industry, persona, purchase history, and funnel stage • Develop differentiated messaging for engineers, procurement teams, and distributors • Write copy for technical products and updates • Collaborate with designers on layouts and templates • Run regular A/B tests and apply findings • Report on open rates, click rates, and pipeline impact • Maintain CAN-SPAM and GDPR compliance and list quality • Use AI tools for personalization, copy drafting, segmentation, and reporting • Own email support for major tradeshows, including Pack Expo and Champions of Manufacturing • Ensure event leads are nurtured and remain engaged • Collaborate with BDR, Sales, Digital Marketing, Marketing Operations, and Paid Media teams on lead handoff, nurture tracks, and pipeline goals

🎯 Requirements

• 5+ years in B2B email marketing or demand generation • Experience building email campaigns directly, not only managing vendors • Familiarity with segmentation, nurture flows, and list management • Hands-on experience with Marketo, HubSpot, or a comparable platform • Knowledge of Salesforce • Knowledge of intent data platforms such as 6Sense or Demandbase • Understanding of AI applications in marketing workflows, including personalization, content generation, and analytics • Experience in manufacturing, industrial technology, or a sector with a long, complicated sales cycle is a plus • Self-starter able to build and manage in a lean environment • Must be based in the United States • Visa sponsorship is not available

🏖️ Benefits

• Additional performance incentives may be available • Medical, dental and vision coverage • 401(k) plan with company match • Short-term and long-term disability coverage • Life insurance • Paid time off • Parental leave • Flexible spending accounts • Employee assistance program • Remote work arrangement • Up to 10% travel

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