Senior Product Marketing Manager – Commercialization

🕒 September 23

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 17%

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Quavo Fraud & Disputes

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2015

💼 Consulting

🛡️ Insurance

📦 Logistics

Consulting • Insurance • Logistics

Quavo Fraud & Disputes is a provider of dispute and fraud management solutions for financial institutions. Its SaaS platform (QFD®) and Dispute Resolution Experts (DRE™) combine automation, agentic AI, advanced analytics, and integrations to accelerate card dispute resolution, reduce losses, ensure regulatory compliance, and improve customer experience for banks, credit unions, fintechs, processors, and sponsor banks.

📋 Description

• Establish and maintain a product taxonomy that tiers new products, capabilities, and expansions by risk and opportunity • Use tiering to size launch governance, from a light working group for smaller items to full executive involvement for the largest launches • Own the launch process end to end: strategy and planning, business case and goal setting, GTM readiness and beta, general availability, post-launch through a 100-day check-in, and transition into steady-state • Jointly set product delivery and go-to-market goals with Product for every launch • Build the daily and weekly measurement rhythm that holds Product and GTM accountable after launch • Develop and maintain pricing and packaging appropriate to each launch tier • Design bundling and expansion pathways reflecting account fit, buying group economics, and competitive positioning • Partner with Revenue Operations and Finance so pricing translates cleanly into contracts and quoting • Develop and maintain deal support materials covering product rationale, market timing, competitive differentiation, and pricing • Deliver a finished commercial narrative to GTM Enablement for every launch to support rep training and coaching • Translate account growth opportunities into priced, packaged offers for existing clients • Partner across Product Management, Data & Analytics, Sales, Client Experience, Revenue Operations, Finance, and executive leadership

🎯 Requirements

• 6-8+ years in product marketing, GTM strategy, or commercialization in B2B SaaS, with direct experience taking products from pilot through general availability • Experience leading launches across a range of scale and complexity, from lightweight efforts to major cross-functional initiatives involving senior leadership, and comfortable briefing executives directly • Experience identifying the right buyer cohorts and go-to-market motion for a given release, launch, or feature • Experience with packaging or bundling models • Experience with pricing input and analysis • Strong partnership experience with Sales, Revenue Operations, and Finance on quoting, deal structure, and commercial approval • Experience partnering with enablement or training teams to translate strategy into field-ready programs • Preferred: Experience in B2B fintech, financial services SaaS, payments, fraud, risk, or compliance • Preferred: Experience packaging across a multi-product portfolio, including offerings that monetize on usage or data volume rather than seats or features • Preferred: Working knowledge of CPQ systems, Salesforce, and deal desk workflows • Preferred: Familiarity with account scoring or expansion-signal models, and building reusable commercial content templates that scale across products

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