Growth Marketer, SEO, Lifecycle

🔥 13 hours ago

🤠 Texas – Remote

infoinfo

💵 $70k - $85k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 SEO Marketing

🚫👨‍🎓 No degree required

Where this job comes from

Posted on Rare Candy's careers page, not through a job board

First seen by Remote Rocketship 13 hours ago

Still open on Rare Candy's site. Checked 3 hours ago.

Logo of Rare Candy

Rare Candy

2 - 10 employees

🛍️ eCommerce

🏪 Marketplace

🎮 Gaming

💰 Seed Round - Rare Candy on 2024-09

eCommerce • Marketplace • Gaming

Rare Candy is an online retailer and marketplace specializing in collectible trading card games and related products. The company operates an e-commerce platform offering verified cards, booster boxes, vintage and Japanese graded packs, exclusive drops, auction features, and community features for collectors. Its catalog and community focus on games such as Pokémon, Magic: The Gathering, Yu-Gi-Oh! , Lorcana, and Gundam TCG, positioning Rare Candy as a hub for buying, selling, and connecting collectors.

📋 Description

• Own the programmatic SEO roadmap and build operation • Identify scalable page types, keyword clusters, and internal-linking opportunities • Prioritize current Pokémon sets, then MTG, Lorcana, and Riftbound • Build automated programmatic pages using card and product data, automation tools, and AI • Collaborate with engineering on structured data, indexing, and technical SEO • Build Instapack pages ahead of launches and coordinate timing • Establish quality checks for accuracy, duplication, and brand voice • Track rankings, impressions, organic traffic, activation, and revenue • Partner with lifecycle marketing on email, push, segmentation, activation, and retention campaigns • Test offers such as bonus candy for retention impact • Run a weekly SEO production and performance review • Grow toward ownership of activation or retention

🎯 Requirements

• 2 to 4 years in SEO, organic growth, lifecycle marketing, or a related growth role • Hands-on SEO experience on a large or data-heavy site; programmatic SEO experience is a plus • Experience building with automation and AI tools at scale • Proficiency with Google Search Console, analytics tools, and keyword research tools • Comfort working with large datasets and templates • Experience with email, push, segmentation, or retention campaigns • Ability to identify AI errors and build quality checks • Strong project management skills • Interest in Pokémon, TCGs, collectibles, or another enthusiast community • Experience with a marketplace or catalog-heavy site is a bonus • Experience with Customer.io, Iterable, or a similar lifecycle tool is a bonus • Location in Dallas, Austin, or the United States with Central/Eastern overlap

🏖️ Benefits

• Equity • Health coverage • Dental coverage • Vision coverage • 401(k) • Wellness stipend • Monthly dogfooding budget for cards • Paid exercise ($200)

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