Performance Creative Strategist

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 15%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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RemodelBoom

WebsiteLinkedInAll Job Openings

11 - 50 employees

📣 Marketing

🤝 B2B

Marketing • B2B

RemodelBoom is a performance-based lead generation firm focused on home improvement companies. They offer pay-for-performance appointment generation — clients only pay for leads that convert into booked appointments. Services include done-for-you setup (tracking, messaging, tech), fast launch timelines, no upfront costs, no retainers, and no long-term contracts. They target residential home improvement verticals such as windows & doors, bathrooms, siding, roofing, flooring, basements, solar, gutters, painting, and kitchens. The company emphasizes measurable results, client-focused performance, and scaling pipelines for home improvement contractors. They provide demos, case studies, and claim to handle appointment booking for homeowners ready to talk.

📋 Description

• Own creative strategy for Meta ads, including angles, hooks, scripts, and the feedback loop with editors • Research homeowner avatars, pain points, Reddit threads, competitor ads, and adjacent industries • Generate new ad concepts weekly and iterate on successful concepts • Write hooks, scripts, and storyboards • Brief video editors, review output, and provide go/no-go feedback • Read ad account data to inform creative decisions while a separate media buyer runs the ads • Explain why ads succeed or fail using psychological reasoning • Evolve creative strategy based on incoming data • Collaborate with the video editing team • Help shape the video editing team and contribute to launching and scaling a consumer brand across U.S. cities

🎯 Requirements

• Experience as a creative strategist for brands with meaningful ad spend • Portfolio of video ads that actually converted • Strong research skills, including homeowner pain points, Reddit threads, competitor ads, and adjacent industries • Strong direct-response marketing knowledge • Copywriting expertise • Ability to generate bold, outside-the-box ideas and sustain consistent output • Ability to analyze hook rates and ad account data • Ability to explain ad performance using psychological reasoning • Knowledge of scroll-stopping techniques and compelling hooks • Ability to provide fast, decisive feedback to video editors • Fluency using AI tools, particularly Claude • Experience in home improvement, lead generation, or local services is a plus • Strong DTC e-commerce backgrounds are welcome

🏖️ Benefits

• Performance bonus tied to ROAS and profitable lead volume • Health insurance • Fully remote • High-ownership, high-trust culture with real growth opportunities as we scale across cities