Regional Field Marketing Manager

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $74.7k - $102.8k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 8%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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The Renaissance Network, Inc.

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 1996

💼 Consulting

📣 Marketing

📚 Education

Consulting • Marketing • Education

The Renaissance Network, Inc. is a company that specializes in helping education and technology organizations find top executives and build goal-driven teams. With over 25 years of experience, they provide targeted search and consulting services designed to uncover both permanent and interim talent, ultimately aiming to impact education and communities positively. Their strategic approach to talent acquisition is rooted in understanding client needs and utilizing data-driven decision-making to ensure successful placements.

📋 Description

• Support Sales teams in developing and executing account-based or state-wide marketing plans that drive results • Develop strong relationships with sales leaders to analyze CRM data including pipeline and growth-area opportunities • Develop and lead field demand generation programs and campaigns • Leverage account-level, state or national sponsorships to build new business opportunities, drive and nurture leads, and accelerate existing opportunities • Support implementation, retention and renewal efforts with sales and customer success partners • Build a regional marketing strategy aligned with sales goals and plans • Interpret state/local market education dynamics to address state requirements • Manage a marketing calendar covering demand generation campaigns, education-agency sponsorships, webinars, events/tradeshows, and market trends • Partner with the event team to execute tradeshows, conferences and custom events • Communicate state and local marketing programs and results, including ROI and KPIs, to sales and marketing stakeholders • Partner with sales enablement and participate in sales and product training • Travel periodically throughout the year with sales teams to attend events and customer meetings

🎯 Requirements

• Bachelor's degree (B.A.) or master’s degree from four-year college or university • Experience marketing to PreK-12 education market and/or education technology background preferred • 5 years related marketing experience and/or training, ideally in field marketing or sales enablement • Proven experience carrying out marketing efforts, including planning, prioritizing and implementing strategy • Familiar with MS Office applications • Event planning (in-person and virtual) software proficiency • Experience with CRM systems, marketing automation, content and project management software • AI proficiency and the ability to use AI tools to improve marketing planning, campaign execution, content development, reporting, and sales enablement • Ability to think strategically and independently and execute to a plan • Great communicator, verbal and written, and can be effective in person or virtually with sales, customers, and marketing partners • Highly organized and proficient at managing multiple projects at a time and works well in a rapidly evolving sales environment • Creative, innovative and thinks outside the box new ways to engage PreK-12th grade education marketing targets • Metric driven and has the ability to draw insight from complex marketing data • AI expertise recommended for a Field Marketing Manager, including using AI to summarize account and market insights, personalize campaign messaging, identify event and webinar follow-up opportunities, analyze performance data, generate first-draft content, and improve productivity across CRM, marketing automation, project management, and reporting workflows

🏖️ Benefits

• World Class Health Benefits: Medical, Prescription, Dental, Vision, Telehealth • Health Savings and Flexible Spending Accounts • 401(k) and Roth 401(k) with company match • Paid Vacation and Sick Time Off • 12 Paid Holidays • Parental Leave (20 total weeks with 14 weeks paid) & Milk Stork program • Tuition Reimbursement • Life & Disability Insurance • Well-being and Employee Assistance Programs