Brand, Vibes & GTM

🕒 August 10

🇺🇸 United States – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 14%

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Replika

51 - 200 employees

Founded 2015

🤖 Artificial Intelligence

👥 B2C

Artificial Intelligence • B2C

Replika is an AI-powered conversational companion app that creates personalized, empathetic chat relationships. Used by millions since its 2016 founding, Replika provides natural-language AI companions designed to listen, learn, and offer emotional support, social connection, and personal growth. The company emphasizes human-centered, privacy-conscious AI and operates primarily as a consumer-facing mobile and web product.

📋 Description

• Set the creative direction for the brand, including logos, typography, color, and the overall visual language • Build fast, rough, AI-assisted vibecoded demos that sell the product before launch • Own the visual GTM story, including demos, teasers, and pre-launch materials • Build and lead a team of designers, web designers, and content creators • Mentor team members, provide direction, and improve the quality of their work • Direct social content, starting with Twitter, so the brand’s look and voice stand out • Partner with marketing and product to maintain a unified brand vision • Keep the brand consistent across web, social, product surfaces, and other touchpoints • Manage deadlines, priorities, and the assigned budget • Collaborate with the person responsible for the brand narrative and voice so visuals and messaging align

🎯 Requirements

• Strong eye for brand and recognized identity work • Real leadership experience managing and mentoring designers • Deep, current fluency in Twitter and social content • Proficiency with Adobe Creative Cloud and modern brand and content tools • Ability to manage multiple projects, meet tight deadlines, and manage a budget • Strong understanding of what makes brands resonate with people • Ability to pitch ideas clearly and confidently and secure approval

🏖️ Benefits

• Competitive compensation • Flexible job schedule • Generous vacation policy • Fully remote • Direct impact on millions of worldwide users within months • Opportunity to push the boundaries of applied AI in a consumer setting

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