Brand Specialist

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Gildan

10,000+ employees

Founded 1982

🏭 Manufacturing

🍽️ Food & Beverage

📦 Logistics

Manufacturing • Food & Beverage • Logistics

Gildan is a web agency that specializes in creating digital solutions and experiences for businesses. They provide a range of services including web development, design, and digital marketing, aimed at enhancing online presence and engagement for their clients.

📋 Description

• Raise brand and product awareness of Gildan’s suite of products by promoting the Gildan Advantage to distributor sales representatives and their customer base • Provide recommendations and guidance to management based on analysis of distributors, competitors, and the apparel industry • Train distributor sales teams and top customers on the Gildan Advantage • Prepare content for customer-facing events and training sessions • Develop relationships with distributor sales teams and key customers • Analyze and process customer feedback • Represent Gildan at trade shows, open houses, sales meetings, virtual meetings, and supplier panels • Implement corporate and distributor Gildan brand marketing campaigns • Liaise between Gildan key account executives, distributor sales teams, and Gildan marketing • Collaborate with sales and marketing teams to develop product marketing strategies • Research and analyze market intelligence through end-user calls • Analyze brand strengths, target markets, and target customers to guide future progress • Travel approximately 40% within the territory, largely to nearby states

🎯 Requirements

• University Degree • 5–7 years of experience in apparel buying, apparel merchandising and design, or apparel sales with corporate retail or printwear experience preferred • Passion for apparel and enjoyment of presenting to customers • Willingness to travel approximately 40% within the territory • Ability to analyze distributor, competitor, and general industry markets • Ability to train distributor sales teams and key customers • Ability to develop customer-facing event and training content • Ability to implement brand marketing campaigns • Ability to conduct end-user calls and market intelligence research

🏖️ Benefits

• Mentorship and continuous development opportunities • Attractive benefits packages • Diverse and inclusive workplace • Opportunities to work alongside a diverse group of colleagues • Meaningful connections and teamwork celebrated

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