Senior Director, Brand & Communications

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🔥 0 minutes ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

💃 Brand Manager

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Billtrust

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2001

💼 Consulting

📦 Logistics

📣 Marketing

💰 $200M Post-IPO Equity on 2021-01

Consulting • Logistics • Marketing

Billtrust is a leading provider of accounts receivable automation solutions that leverages artificial intelligence to streamline and enhance the financial management process for businesses. The unified AR platform from Billtrust integrates invoicing, payment processing, cash application, and collections, enabling companies to optimize their order-to-cash cycle and improve cash flow management. With a focus on automation and efficiency, Billtrust's solutions are designed to reduce manual tasks, accelerate payments, and enhance customer satisfaction across various industries.

📋 Description

• Set the overarching brand strategy and define Billtrust’s positioning in the B2B fintech market • Use competitive intelligence, market research, and AI-powered audience insights to strengthen brand equity • Direct the content program and align it with brand positioning, go-to-market priorities, and audience needs • Champion thought leadership and executive visibility programs across earned, owned, and paid channels • Oversee external messaging, press relations, corporate narratives, product launch communications, social media, and executive positioning • Lead graphic design teams, external agencies, and contractors while setting creative standards • Maintain and evolve Billtrust’s design system and visual identity standards • Own the Billtrust website as a strategic brand and demand asset • Set the vision for website UX, messaging, structure, and performance, and optimize the digital experience • Lead, coach, and develop a multidisciplinary team across brand, content, communications, design, and web • Partner with Product Marketing, Demand Generation, and Sales to integrate programs with pipeline and revenue goals • Define and track metrics for brand health, content engagement, communications reach, website performance, and design output • Report to the CMO

🎯 Requirements

• 10+ years of experience in brand, communications, or integrated marketing • At least 5 years in a senior leadership role managing multidisciplinary teams • Ability to lead brand, content, communications, design, and web disciplines simultaneously • Proven experience driving AI adoption across content, design, research, and analytics workflows • Deep expertise in B2B brand strategy, corporate communications, and market positioning • Strong portfolio demonstrating measurable brand impact in competitive markets • Experience owning a corporate website and improving traffic, engagement, and conversion • Strong executive presence and communication skills • Preferred: Background in B2B SaaS or fintech and experience marketing to finance, treasury, or operations personas • Preferred: Press and media relations, executive thought leadership, earned media, and industry recognition experience • Preferred: Familiarity with brand tracking tools, CMS platforms, GA4, Figma, and AI-powered marketing tools • Preferred: Experience contributing to a brand refresh, rebrand, or brand architecture overhaul

🏖️ Benefits

• Comprehensive health coverage • Competitive retirement • Generous PTO • Parental leave • Flexible work options • Meaningful investment in professional development