Associate Director, Digital Experience

🔥 0 minutes ago

🤠 Texas – Remote

infoinfo

💵 $80k - $105k / year

⏰ Full Time

🟠 Senior

🛍️ E-commerce

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Logo of RKD Group

RKD Group

201 - 500 employees

Founded 1970

🤝 Non-profit

📣 Marketing

💰 Private Equity Round on 2019-01

Non-profit • Marketing • Data Management

RKD Group is a growth accelerator that specializes in integrated marketing services tailored for nonprofits. They provide various solutions including strategic planning, audience development, and creative services to enhance donor engagement and fundraising efforts. By utilizing advanced analytics and data management, RKD Group helps organizations create personalized experiences and optimize their marketing strategies to maximize donor relationships and drive philanthropic growth.

📋 Description

• Lead a portfolio of high-value and/or complex client accounts as the senior strategic partner • Hold accountability for overall client satisfaction, retention, and revenue performance across the portfolio • Set the strategic vision for each account and align digital programs to client mission and business goals • Lead senior client presentations, annual reviews, and strategic planning sessions • Develop integrated digital strategies spanning email, CRO, digital media, texting, and emerging channels • Provide perspectives on digital trends, audience behavior, and technology • Lead budget development, multi-year projections, and financial reporting at the account level • Directly manage Managers and/or Sr. Managers, including coaching, performance feedback, and career development support • Build team capacity and ensure high standards of work quality across accounts • Contribute to hiring, onboarding, and team culture • Optimize internal workflows and cross-functional delivery with Pod Managers and department leads • Identify systemic issues and drive solutions • Establish and refine best practices, templates, and tools for the Digital Experience team • Support pitches, proposals, and scoping for prospective digital clients • Identify and develop organic growth opportunities within existing accounts

🎯 Requirements

• Bachelor's degree required; advanced degree preferred • 6-8 years of experience in digital marketing, with significant agency account management experience • Demonstrated success leading complex, multi-channel digital programs and managing client portfolios • Experience managing and developing direct reports • Strong executive presence and communication skills; ability to present and influence at senior levels • Deep knowledge of digital channels including email, paid media, CRO, and texting • No sponsorships available for this position

🏖️ Benefits

• Full range of benefits • Highly competitive compensation commensurate with experience • Remote-first work arrangement

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