Senior Director, Product Marketing – RCM

🕒 July 21

🏈 Alabama, Arizona, +18 more states – Remote

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⏰ Full Time

🟠 Senior

🎁 Product Marketing

🦅 H1B Visa Sponsor

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👻 Ghost score 12%

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Logo of Knowtion Health

Knowtion Health

501 - 1000 employees

Founded 2008

💼 Consulting

🛡️ Insurance

📦 Logistics

💰 Private Equity Round on 2020-09

Consulting • Insurance • Logistics

Knowtion Health is a company that assists hospitals in handling denied and complex claims, recovering low balance accounts, and providing defense against payer audits. By leveraging advanced technology and a team of experts, Knowtion Health aims to maximize revenue and improve patient experiences. Their services include addressing clinical denials and managing various challenging payer classes, positioning them as a strong advocate for their clients in the healthcare sector.

📋 Description

• Develop RCM portfolio positioning and messaging • Build and manage the content development engine • Build sales enablement and proof systems • Provide product marketing support for demand generation and ABM • Drive portfolio growth and customer expansion messaging • Lead market, customer, competitive, and performance insight

🎯 Requirements

• 8+ years of B2B product marketing, solution marketing, healthcare marketing, content marketing, sales enablement, or go-to-market experience • Experience developing positioning, messaging, value propositions, buyer personas, launch plans, sales tools, campaign content, proof points, and competitive intelligence • Experience creating content and sales enablement for long-cycle, multi-stakeholder enterprise sales processes • Experience supporting demand generation through message strategy, content development, campaign briefs, buyer insights, proof points, and sales follow-up materials • Experience partnering closely with Sales, Demand Generation, RevOps, Product, Customer Success, and executive stakeholders • Experience in revenue cycle management, healthcare technology, healthcare services, SaaS, tech-enabled services, or complex enterprise healthcare sales • Experience targeting health system buyers, including revenue cycle, finance, CFO, managed care, patient access, patient financial services, denials, underpayments, or healthcare operations leaders

🏖️ Benefits

• medical, dental, vision, life insurance • short term disability • long term disability • paid holidays • 401k • generous PTO policy

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