Account-Based Marketing Manager

🔥 16 hours ago

🌐 United States, Canada – Remote

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⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 11%

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Logo of RWS Group

RWS Group

5001 - 10000 employees

💼 Consulting

🏥 Healthcare

⚖️ Legal

Consulting • Healthcare • Legal

RWS Group is a leading provider of AI-powered language services and technology, specializing in translation and localization for a variety of industries. With a focus on enhancing global communication, RWS offers solutions that improve translation quality, manage multilingual content, and streamline the localization process. Their services cater to sectors such as aerospace, finance, legal, life sciences, and technology, leveraging advanced AI to ensure clients can effectively connect across languages and cultures.

📋 Description

• Own the marketing strategy for TrainAI across a portfolio of named target accounts • Partner with the sales lead on account planning • Build account-specific narratives, content, and engagement to grow accounts from first project to scaled revenue • Contribute to broader cross-account marketing motions • Support marketing for TrainAI by RWS, which provides AI training data, data collection, content generation, data annotation or labelling, human-in-the-loop data validation, and generative AI data services

🎯 Requirements

• Experience owning marketing strategy for a flagship product across named target accounts • Ability to partner with sales leads on account planning • Ability to build account-specific narratives, content, and engagement programs • Ability to grow accounts from first project to scaled revenue • Understanding of account-based marketing and broader cross-account marketing motions • Technological understanding of AI, machine learning, data collection, data annotation or labelling, human-in-the-loop data validation, and generative AI data services

🏖️ Benefits

• Equal employment opportunity • Work environment free of discrimination and harassment • Inclusive workplace that celebrates difference and values diversity • Opportunities for employees to grow as individuals and excel in their careers

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