Director of Demand Generation

🔥 5 hours ago

🏄 California, Illinois, +2 more states – Remote

🏄 California – Remote 🌽 Illinois – Remote 🤠 Texas – Remote ⚔️ Virginia – Remote

💵 $140k - $190k / year

⏰ Full Time

🔴 Lead

📈 Performance Marketing

👻 Ghost score 0%

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Saltbox

WebsiteLinkedInAll Job Openings

51 - 200 employees

🚗 Transport

🛍️ eCommerce

📦 Logistics

Transport • eCommerce • Logistics

Saltbox is a company that provides modern and flexible warehouse and office spaces tailored for ecommerce entrepreneurs. Located across various cities in the United States, Saltbox specializes in offering co-warehousing solutions that cater to businesses at different stages, from early startups to scaling enterprises. Their services include logistics support, shipping and receiving, content studios, and a dedicated workforce to help entrepreneurs manage their operations efficiently. The company also provides access to their Parsel app, which offers substantial shipping savings and support. Saltbox is designed to help businesses with their workspace needs while offering logistic and operational assistance, making it an essential partner for growing ecommerce brands.

📋 Description

• Set demand strategy across owned, paid, and partner channels to keep buildings full and backfill churn • Translate company revenue goals into a defensible pipeline plan • Align campaigns, content, and launches into one strategy • Own go-to-market campaigns for each new market and building from planning through results • Set and manage launch budgets across digital, traditional, and partnership spend • Build launch plans with local teams based on market conditions • Manage and coach direct reports as the team grows • Hold digital and content agencies accountable to internal-team standards • Onboard new hires and partners until fully ramped • Set KPIs for reports and partners and review progress regularly • Own marketing pipeline numbers and report to leadership weekly, monthly, and quarterly • Oversee paid and owned performance, optimizing lead volume and cost per lead • Direct recurring workflows to be handled by AI agents • Partner with Revenue Ops to maintain accurate lead scoring, funnel stages, and reporting • Perform tactical work where gaps exist while the team is small

🎯 Requirements

• 7+ years in demand generation or growth marketing, with at least 2 years managing people • Concrete examples of AI tools or workflows shipped and of raising the team's AI fluency • Experience owning a lead and revenue number (MQLs, SQLs) with accountability for results • Experience planning and running a market launch or cross-channel campaign, supported by metrics • Strong campaign analytics across paid, organic, website, and email • Comfortable working as a hands-on player-coach while the team is small

🏖️ Benefits

• Medical coverage, 100% covered for two Aetna plans, or a low premium for PPO • Dental and vision covered at 100% • 401K plan options • Company-paid long-term and short-term disability and life insurance • Paid holidays, vacation time, sick time, and paid parental leave • Learning and professional development budget • Protected time, training budget, and a peer community to support AI-related growth

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