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Regional Sales Director, Channel Sales

🔥 12 minutes ago

🏄 California – Remote

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💵 $250.5k - $303k / year

⏰ Full Time

🔴 Lead

🤑 Sales

🦅 H1B Visa Sponsor

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Logo of Semrush

Semrush

1001 - 5000 employees

Founded 2008

🤝 B2B

☁️ SaaS

💰 Venture Round on 2018-04

B2B • SaaS • Marketing

Semrush is a comprehensive online marketing platform that offers tools for SEO, content marketing, competitor analysis, PPC, and social media management. With features such as keyword research, site audit, market research, and advertising solutions, Semrush is an all-in-one suite designed for businesses to enhance their online visibility and grow their digital footprint. It also provides insights into competitors' strategies, content optimization recommendations, and PPC campaign management. Semrush's tools are trusted by world-leading brands and marketing professionals globally.

📋 Description

• Develop and execute a comprehensive channel sales strategy to achieve revenue targets. • Identify, recruit, and onboard new channel partners (agencies, system integrators, consultancies). • Negotiate and manage partner agreements, ensuring mutually beneficial terms. • Build strong, trusted relationships with channel partners, acting as their primary point of contact and advocate. • In collaboration with customer success, provide ongoing training, enablement, and support to ensure partner success. • Educate partners on Semrush value proposition, sales motions, and objection handling to increase the competency of the channel. • Identify and pursue expansion opportunities with existing channel partners (client package add-ons). • Facilitate both co-sell and resell expansion. • Develop joint business plan with partners (inclusive of sales targets, certification growth, and partner marketing initiatives). • Build and track pipeline associated with each channel partner (commensurate with joint business plan). • Analyze market trends and competitive landscape to identify new channel opportunities and inform channel investments. • Represent Semrush at industry events, conferences, and partner meetings.

🎯 Requirements

• 5+ years in B2B sales or business development, with 2+ years in channel sales or partner management. • Demonstrated ability to recruit, onboard, and drive revenue through a channel ecosystem. • Strong understanding of SaaS business models and channel go-to-market strategies (resell, referral, co-sell). • Excellent communication, presentation, negotiation, and interpersonal skills. • Ability to work independently and as part of a collaborative team in a fast-paced environment. • Results-oriented with a strong focus on achieving and exceeding sales targets. • Proficiency with CRM software (e.g., Salesforce) and channel partner management tools. • Willingness to travel as needed.

🏖️ Benefits

• Health insurance • Travel insurance • Employee Assistance Program • Employee Resource Groups • Paid parental leave • Relief Fund

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