Marketing Application Systems Analyst

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🔥 2 minutes ago

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Sentara Health

10,000+ employees

Founded 1890

🏥 Healthcare

⚕️ Healthcare Insurance

Healthcare • Healthcare Insurance

Sentara Health is a leading healthcare system that operates over 300 sites of care in Virginia and northeastern North Carolina, including 12 acute care hospitals. The company is dedicated to providing exceptional patient care, fostering professional development, and maintaining a diverse workforce. Sentara Health aims to improve health every day and has been recognized for its clinical and operational performance, being named one of the top 15 health systems by IBM Watson Health. The organization supports its employees in achieving their full potential and encourages growth and innovation in the healthcare sector.

📋 Description

• Optimize Customer Relationship Management (CRM) applications • Support digital communication campaigns and electronic marketing programs • Set up, execute, and analyze CRM marketing and sales programs • Collect, organize, segment, analyze, score, and model data • Create and manage databases, performance reports, and customer analytics

🎯 Requirements

• Bachelor's Degree (Required) • Minimum of 2 years of experience working in digital marketing and analytics • Experience using SQL • Experience working in the healthcare industry • Experience using Salesforce • Advanced working knowledge of CRM systems and digital analytics tools • Experience in a multi-channel marketing environment • Digital Analyst Certification preferred • Google Data Analytics Professional Certificate preferred • Microsoft Certified Power BI preferred • Adobe Customer Journey Analytics (CJA) preferred

🏖️ Benefits

• Medical, Dental, Vision plans • Adoption, Fertility and Surrogacy Reimbursement up to $10,000 • Paid Time Off and Sick Leave • Paid Parental & Family Caregiver Leave • Emergency Backup Care • Long-Term, Short-Term Disability, and Critical Illness plans • Life Insurance • 401k/403B with Employer Match • Tuition Assistance – $5,250/year and discounted educational opportunities through Guild Education • Student Debt Pay Down – $10,000 • Pet Insurance • Legal Resources Plan • Annual discretionary bonus, subject to established system and employee eligibility criteria • Voluntary benefits • Educational assistance or student loan repayment • Paid military leave • Vacation and holiday leave

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