Senior Director, Growth

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🕒 June 25

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Simply NUC

WebsiteLinkedInAll Job Openings

51 - 200 employees

🔧 Hardware

🏭 Manufacturing

💰 $21.3M Venture Round on 2022-01

Hardware • Manufacturing

Simply NUC is a world-class solution provider specializing in customized small form factor computers and solutions. Founded in 2015, the company simplifies the mini PC ecosystem by offering expert advice, testing, service, and warranty on systems, solutions, and accessories for various market segments, including conference rooms and industrial applications. With a focus on embedded applications and custom OS installation, Simply NUC stands out for its technical support and tailored offerings in the realm of mini PCs and Intel NUC products.

📋 Description

• Develop and execute SNUC's growth strategy in alignment with company objectives and revenue priorities. • Contribute to go-to-market planning and commercial strategy as a member of the commercial leadership team. • Translate market intelligence into actionable growth initiatives, investment priorities, and commercial programs. • Provide executive insight on market trends, competitive dynamics, pipeline performance, campaign effectiveness, and future growth opportunities. • Develop a deep understanding of customers, markets, competitors, industry trends, and emerging technologies. • Define and maintain Ideal Customer Profiles (ICPs) and Ideal Partner Profiles (IPPs) to guide commercial decision-making. • Identify and prioritize target industries, customer segments, and strategic growth opportunities. • Provide actionable insight that helps the business prioritize customers, partners, markets, and investments. • Lead demand generation programs across digital marketing, account-based marketing, partner marketing, field marketing, events, and targeted growth initiatives. • Drive measurable pipeline growth across SNUC's Sell-To, Sell-With, and Design-In go-to-market motions. • Ensure growth programs align with strategic priorities and revenue objectives. • Monitor, measure, and optimize campaign performance, engagement, and pipeline contribution through data-driven decision making. • Collaborate with Sales, Channel, Customer Success, and Strategic Alliance teams to maximize growth program effectiveness and pipeline conversion. • Own the company's product marketing strategy and market positioning framework. • Oversee corporate communications, digital strategy, website development, social media, public relations, and thought leadership initiatives.

🎯 Requirements

• Typically requires 10+ years of relevant experience across B2B enterprise marketing, ecosystem development, channel leadership, or growth functions. • Bachelor's degree in Business, Marketing, or related field; MBA a plus. • Proven experience building measurable pipeline generation programs in enterprise technology environments. • Strong working knowledge of enterprise CRM and marketing automation platforms required; experience establishing and enforcing CRM hygiene standards, attribution models, and campaign tracking conventions that deliver accurate, real-time pipeline visibility to sales and executive leadership. • Strong understanding of partner-led and ecosystem-driven go-to-market models. • Experience working closely with enterprise sales organizations and executive leadership teams. • Demonstrated ability to operate in high-growth, fast-changing environments. • Experience managing cross-functional teams and driving organizational alignment. • Strong commercial acumen with a data-driven operating approach. • Experience in enterprise infrastructure, edge computing, AI infrastructure, cloud, OEM, or adjacent technology sectors strongly preferred. • Preferred experience with one or more of the following: OEM ecosystems, Enterprise channel programs, AI infrastructure, Edge computing, Hyperscaler partnerships, Enterprise hardware or infrastructure solutions, Joint GTM execution with technology alliances, High-growth PE-backed organizations.

🏖️ Benefits

• Health insurance • 401(k) matching • Paid time off • Flexible work arrangements