Email SMS Program Lead

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🔥 0 minutes ago

🍂 Massachusetts – Remote

🍂 Massachusetts – Remote

⏰ Full Time

🟠 Senior

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Slate Auto

WebsiteLinkedInAll Job Openings

201 - 500 employees

🚘 Automotive

🏭 Manufacturing

🚗 Transport

Automotive • Manufacturing • Transport

Slate Auto is a manufacturer of a radically simple, highly customizable electric pickup that can be configured as a pickup or fastback SUV. The company sells directly to consumers with an online configurator called the Slate Maker, a reservation model, and an accessories marketplace for swaps and upgrades. Slate Auto emphasizes affordability, practical design, and easy ownership with integrated charging options and third‑party service and charging network partnerships.

📋 Description

• Own end-to-end project management for Email and SMS programs from intake and briefing through build, QA, deployment, and post-send reporting • Organize creative, copy, data, and development partners around campaign creation, sending, and insights • Build and maintain campaign calendars, intake processes, and production workflows • Maintain project management systems and track tickets, tasks, and epics • Serve as the single point of accountability for on-time, error-free owned-channel execution • Establish and enforce QA standards for email and SMS campaigns • Manage and optimize Salesforce Marketing Cloud and other CRM/ESP tools • Coordinate always-on triggers and journeys, including Welcome Series, Abandon Cart, Post-Purchase, and win-back • Own campaign reporting, generate regular reports, and surface actionable insights and recommendations • Partner with CRM strategy, creative, digital, and UX teams to translate plans into production schedules • Uphold email list hygiene and deliverability best practices • Drive continuous improvement by removing production bottlenecks and improving speed and quality

🎯 Requirements

• Bachelor's degree from a regionally accredited institution, or 3–5 years of relevant work experience • Minimum of 3 years of project or program management experience • Hands-on experience managing email marketing execution • Experience with Salesforce Marketing Cloud or an equivalent CRM/ESP platform • Experience building and deploying campaigns, triggers, and journeys • Ability to manage multiple campaigns and projects end-to-end on tight timelines • Exceptional organizational skills and attention to detail • Strong track record of QA and flawless execution • Experience building always-on triggers and journeys such as Abandon Cart, Post-Purchase, and Welcome Series • Strong reporting skills, including pulling performance data and developing actionable recommendations • Excellent written and verbal communication skills • Ownership-driven approach in a fast-paced environment

🏖️ Benefits

• Equal Employment Opportunity and Affirmative Action employer • Reasonable accommodation for qualified individuals with disabilities in job application procedures