Senior Social Media & Influencer Manager

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $77.6k - $124.9k / year

⏰ Full Time

🟠 Senior

💕 Social Media Manager

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Stanley Black & Decker, Inc.

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1843

🚘 Automotive

🏗️ Construction

📦 Logistics

💰 Post-IPO Debt on 2023-03

Automotive • Construction • Logistics

Stanley Black & Decker, Inc. is a leading global provider of tools, outdoor products, and industrial solutions. Known for its iconic brands such as DEWALT, CRAFTSMAN, and Stanley, the company offers a wide range of tools and solutions for various industries, including engineered fastening and manufacturing technologies. Headquartered in New Britain, Connecticut, Stanley Black & Decker is committed to innovation, sustainability, and empowering people through its community initiatives. The company plays a significant role in the skilled trades sector, focusing on upskilling and inclusive culture, aiming for a positive impact on both the planet and its people.

📋 Description

• Lead day-to-day influencer relationships, activation execution, quality assurance and optimization across creator partnerships • Drive social content planning, platform strategy and execution • Oversee social media content planning, influencer activities and paid media amplification • Build annual and monthly social and influencer plans supporting brand activations and objectives • Participate in Brand and Marketing planning sessions and contribute social and influencer perspectives • Partner with agency partners on social boosting, influencer and social activities • Build and execute social-first content strategy to build community and drive engagement • Support influencer briefs, evaluation, contracts, concepts and final asset review • Integrate social-first activation ideas into content, media and retail media plans • Quality-assure content with Brand, Legal, Product and Creative teams • Partner with Customer Support on tone and voice for community management responses • Measure and report KPIs and elevate insights through cross-functional discussions and monthly leadership reporting • Implement operational improvements and guardrails for future activations • Monitor DIY culture and identify cultural patterns, topics and opportunities for brand activation • Report to the Sr. Director of Social and Influencer • Contribute to bringing the CRAFTSMAN purpose and mission to life across social and creator channels

🎯 Requirements

• Bachelor's degree in marketing or a related field • At least 5-7 years in influencer/creator or social media marketing in the consumer-brand industry or at an agency • At least 5 years of experience in content creation management • Hands-on experience executing influencer campaigns end-to-end • Strong knowledge of TikTok, Meta, YouTube and Pinterest • Comfort working cross-functionally in multidisciplinary teams • Strong communication and storytelling skills • Experience managing multiple projects and priorities • Ability to influence and build relationships across multiple stakeholders, functions and levels • Creative thinking and problem solving • Consumer empathy, analytical and research skills • Strong mentoring skills and interest in developing others • Experience building and optimizing workflows

🏖️ Benefits

• Medical insurance • Dental insurance • Life insurance • Vision insurance • Disability benefits • 401(k) • Employee Stock Purchase Plan • Paid time off, including paid vacation, holidays and personal days • Tuition reimbursement • Wellness program • Discounts on Stanley Black & Decker tools and products • Discount programs for vendors and partners • Career development opportunities and multiple career paths • Digital learning portal • Lean Academy and online university • Volunteerism, giving back and sustainable business practices