Product Marketing Manager

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🏄 California, District of Columbia, +1 more states – Remote

🏄 California – Remote 🏛️ District of Columbia – Remote 🍂 Massachusetts – Remote

💵 $100k - $140k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

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Stayntouch

WebsiteLinkedInAll Job Openings

51 - 200 employees

🏨 Hospitality

☁️ SaaS

🔌 API

💰 $48M Venture Round - StayNTouch on 2023-12

Hospitality • SaaS • API

Stayntouch is a cloud-native hospitality technology company that provides a fully integrated hotel property management system (PMS) and a suite of complementary products — including payments (Stayntouch Pay), a booking engine, channel manager, guest kiosks, and open APIs — to streamline operations, drive direct bookings, and enhance guest experiences. Its SaaS platform supports multi-property management, automation for upsells and workflows, and extensive third‑party integrations, serving independent hotels, branded chains, and management companies.

📋 Description

• Own go-to-market planning and execution for new products, features, integrations, and major product enhancements • Partner with Product to understand roadmaps, intended users, customer problems, competitive context, and business objectives • Determine launch level, audiences, channels, messaging, timelines, and success metrics • Build and manage cross-functional launch plans with deliverables, owners, deadlines, dependencies, and responsibilities • Prepare Marketing, Sales, Customer Success, Support, Partnerships, and other internal teams for launches • Develop differentiated product positioning, messaging frameworks, customer benefits, and practical use cases • Maintain messaging consistency across websites, sales materials, campaigns, customer communications, announcements, marketplace listings, and partner content • Develop sales enablement materials including pitch decks, product briefs, battlecards, objection-handling guides, competitive comparisons, talk tracks, FAQs, and demo support materials • Train Sales and Customer Success teams on positioning, use cases, and competitive differentiation • Create customer-facing resources supporting hotel understanding and adoption of new capabilities • Conduct customer interviews, win/loss analysis, internal interviews, and market research • Monitor competitors, industry trends, and changes in hotel technology • Bring customer, market, and competitive insights to Product and company leadership • Define and measure launch and adoption metrics across awareness, engagement, sales readiness, customer adoption, pipeline influence, expansion, and revenue • Report launch results, recommend improvements, and support products after launch through campaigns, customer stories, education, and sales enablement • Establish a repeatable product marketing process improving cross-functional coordination and launch effectiveness

🎯 Requirements

• Five or more years of experience in product marketing, preferably within B2B SaaS or hospitality technology • Experience leading go-to-market programs for new products, features, or software releases • Strong understanding of product positioning, messaging, customer research, competitive intelligence, and sales enablement • Ability to understand technical product information and translate it into clear customer value • Strong writing, storytelling, presentation, and communication skills • Experience collaborating with Product, Sales, Customer Success, Marketing, and executive stakeholders • Strong project management skills and ability to manage multiple launches and priorities simultaneously • Customer-first mindset and curiosity about how people evaluate, purchase, adopt, and use technology • Comfort using data and feedback to measure results and improve future launches • Experience conducting customer interviews and turning qualitative insights into actionable messaging • Experience in hotel operations, hospitality technology, travel technology, or property management systems is preferred

🏖️ Benefits

• Medical, Dental & Vision Coverage • 401(k) with Company Match • Competitive Compensation + Strong OTE • Company Paid Life & Disability Insurance • Generous PTO • Paid Holidays • Remote-first work environment with autonomy and trust • Career growth & development opportunities, from leadership access to cross-functional collaboration • A mission-driven team reinventing how hotels operate and serve guests